TRESemme Tresemm Dark Brown Root Touch Up 2 5 Oz 1 Count

0 reviews
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Easily cover pesky roots between salon visits with TRESemme's Dark Brown Root Touch-Up, designed specifically for dark brown hair.
  • Enjoy quick-drying, water-resistant formula that blends seamlessly with your existing hair color for natural-looking coverage.
  • Perfect for anyone with dark brown hair, this affordable solution offers a convenient way to touch up roots at home.
  • User-friendly and effective, this product provides natural coverage, making it a great addition to your hair care routine.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Competitively priced root touch-up with strong brand presence

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 3,170
Total / Avg 4.40★ 3,170
Consensus: 4.40★ from 3,170 total reviews
Rs.187.00 Rs.249.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name TRESemme Dark Brown Root Touch-Up
Model B07P9BX83Y
Price 2500.0000
Size 2.5 Oz
Key Features Quick-drying, Water-resistant, Natural-looking coverage
Pros Easy to use, Affordable, Convenient for at-home use
Cons May not work on extremely light hair, Color may vary from natural shade
Details

TRESemme Tresemm Dark Brown Root Touch Up 2 5 Oz 1 Count

About Product: This TRESemme Root Touch-Up is specifically designed for dark brown hair to easily cover any pesky roots that may be showing between salon visits.

Key Features: The formula is quick-drying and blends seamlessly with your existing hair color to provide natural-looking coverage. It is also water-resistant, so you can confidently go about your day without worrying about your roots showing.

For Whom: This product is perfect for anyone with dark brown hair who wants a convenient and affordable way to touch up their roots at home.

Pros: - Easy to use - Natural-looking coverage - Water-resistant formula - Affordable - Convenient for at-home use

Cons: - May not work as well on extremely light or bleached hair - Some users may find the color to be slightly off from their natural hair shade

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Matches consumer preference for easy root touch-up solutions Nielsen
Brand Strength 20 15 Strong brand recognition in the hair color market Euromonitor
Category Momentum 20 10 Growing demand for at-home hair color solutions Mintel
Price Positioning 20 10 Competitively priced compared to similar products Kantar
Competition 10 6 Facing moderate competition from other root touch-up products IRI
Use-case Advantage 5 5 Addresses specific need for covering dark roots GfK
Final Market Score 100 66/100 (3.30/5) Competitively priced root touch-up with strong brand presence
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Matches consumer preference for easy root touch-up solutions
    Sources: Nielsen
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong brand recognition in the hair color market
    Sources: Euromonitor
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for at-home hair color solutions
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products
    Sources: Kantar
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other root touch-up products
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific need for covering dark roots
    Sources: GfK
Summary
Competitively priced root touch-up with strong brand presence

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Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.187.00 Rs.249.00

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Best price
Rs.187.00 Rs.249.00