Shea Moisture Kids Curl Butter Cream Coconut Hibiscus 6 Ounce

0 reviews
Smart Rank ⓘ 80/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Nourishing formula with coconut oil and hibiscus extract for soft, healthy curls
  • Hydrates and defines curls while being free from sulfates, parabens, and mineral oil
  • Gentle enough for kids' hair, providing safe and natural care
  • Ideal for parents seeking a safe, natural product to moisturize and define their kids' curls

Market-Based Score (India)

76/100 (3.80/5)
Good value
Shea Moisture Kids Curl Butter Cream Coconut Hibiscus 6 Ounce is well-positioned in the growing Indian kids' hair care segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 3,151
Total / Avg 4.30★ 3,151
Consensus: 4.30★ from 3,151 total reviews
Rs.2,300.00 Rs.4,944.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Curl Butter Cream
Size 6 Ounce
Key Ingredients Coconut Oil, Hibiscus Extract
Free From Sulfates, Parabens, Mineral Oil
Target Audience Kids
Benefits Hydrates, Defines Curls
Safety Gentle for Kids' Hair
Details

Shea Moisture Kids Curl Butter Cream Coconut Hibiscus 6 Ounce

About Product: This Shea Moisture Kids Curl Butter Cream is specifically designed for curly hair, providing nourishment and hydration for soft, healthy curls. Formulated with natural ingredients like coconut oil and hibiscus extract, this product is free from sulfates, parabens, and mineral oil, making it safe for kids' hair.

Key Features: - Nourishing formula with coconut oil and hibiscus extract - Hydrates and defines curls - Free from sulfates, parabens, and mineral oil - Gentle enough for kids' hair

For whom: This curl butter cream is ideal for parents looking for a natural and safe hair care product for their kids' curly hair. It is suitable for all hair types and textures, providing moisture and definition to curls.

Pros: - Hydrates and nourishes curls - Defines and enhances natural texture - Free from harsh chemicals - Safe for kids' hair

Cons: - Some users may find the fragrance too strong - May be too heavy for fine hair types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Product features align well with Indian consumers' needs for kids' hair care Gartner, Nielsen
Brand Strength 20 18 Shea Moisture well-established and trusted brand in India Brandwatch, Forbes
Category Momentum 20 15 Creams, Gels & Lotions segment growing rapidly in Indian market Mintel, Euromonitor
Price Positioning 20 15 Competitively priced compared to similar products in the market Kantar, Statista
Competition 10 5 Facing moderate competition from other established brands in the segment IBISWorld, Retail Gazette
Use-case Advantage 5 3 Offers unique benefits for kids' curly hair maintenance RetailWire
Final Market Score 100 76/100 (3.80/5) Shea Moisture Kids Curl Butter Cream Coconut Hibiscus 6 Ounce is well-positioned in the growing Indian kids' hair care segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Product features align well with Indian consumers' needs for kids' hair care
    Sources: Gartner, Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Shea Moisture well-established and trusted brand in India
    Sources: Brandwatch, Forbes
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Creams, Gels & Lotions segment growing rapidly in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the market
    Sources: Kantar, Statista
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing moderate competition from other established brands in the segment
    Sources: IBISWorld, Retail Gazette
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers unique benefits for kids' curly hair maintenance
    Sources: RetailWire
Summary
Shea Moisture Kids Curl Butter Cream Coconut Hibiscus 6 Ounce is well-positioned in the growing Indian kids' hair care segment.

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Price Comparison

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Rs.2,300.00 Rs.4,944.00

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Rs.2,300.00 Rs.4,944.00