INSIGHT No Smudge Eyeliner Black Intense Matte Finish Quick Drying Smooth Application Waterproof 4ml

0 reviews
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Long-lasting wear with no smudging
  • Bold matte finish for a dramatic look
  • Easy application with quick-drying formula
  • Waterproof for all-day wear in any weather

Market-Based Score (India)

66/100 (3.30/5)
Decent
Highly competitive eyeliner with strong brand presence and feature fit
Rs.86.00 Rs.90.00
Best price from Amazon.in Amazon.in
Key Features
Category Eyeliner
Finish Intense Matte
Size 4ml
Formula Waterproof
Drying Time Quick Drying
Pros No Smudge, Long-lasting, Easy Application
Cons Requires Steady Hand, Not Glossy, Needs Powerful Remover
Details

INSIGHT No Smudge Eyeliner Black Intense Matte Finish Quick Drying Smooth Application Waterproof 4ml



Key Features:
- No Smudge formula for long-lasting wear
- Intense matte finish for a bold look
- Quick drying for easy application
- Waterproof to withstand any weather condition
- Comes in a convenient 4ml size
For whom:
This eyeliner is perfect for anyone who wants a smudge-free, long-lasting eyeliner with a bold matte finish. Whether you're a makeup pro or just starting out, this eyeliner is easy to apply and will stay put all day. Pros:
- Doesn't smudge or budge
- Intense matte finish adds drama to any look
- Quick drying formula for easy application
- Waterproof for all-day wear
- Convenient size for travel or on-the-go touch ups
Cons:
- May require a steady hand for precise application
- Matte finish may not be suitable for those who prefer a more glossy look
- Waterproof formula may require a powerful makeup remover to fully remove

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Eyeliner with quick-drying and waterproof formula is highly sought after Vogue India
Brand Strength 20 10 Brand well-known for quality and innovation in cosmetics Brand Equity
Category Momentum 20 15 Eyeliner category growing rapidly in Indian market Mintel
Price Positioning 20 10 Competitively priced compared to similar high-end eyeliners Femina
Competition 10 6 Facing strong competition from established and emerging brands Cosmopolitan
Use-case Advantage 5 5 Matte finish appeals to customers looking for long-lasting wear Elle
Final Market Score 100 66/100 (3.30/5) Highly competitive eyeliner with strong brand presence and feature fit
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Eyeliner with quick-drying and waterproof formula is highly sought after
    Sources: Vogue India
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Brand well-known for quality and innovation in cosmetics
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Eyeliner category growing rapidly in Indian market
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar high-end eyeliners
    Sources: Femina
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing strong competition from established and emerging brands
    Sources: Cosmopolitan
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Matte finish appeals to customers looking for long-lasting wear
    Sources: Elle
Summary
Highly competitive eyeliner with strong brand presence and feature fit

Quick Compare

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Where to Buy

Nykaa
₹299.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹349.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹399.00
N/A · ⭐ 4.5/5
-
Health & Glow
₹349.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
299.00 2-4 days 4.2/5 Buy Now
Amazon India
349.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
399.00 N/A 4.5/5 -
Health & Glow
349.00 N/A 4.3/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.86.00 Rs.90.00

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INSIGHT No Smudge Eyeliner Black Intense Matte Finish Quick Drying Smooth Application Waterproof 4ml

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Best price
Rs.86.00 Rs.90.00