Rimmel London Eye Brow Pencil 1 4gm 001 Black Brown

0 reviews
Smart Rank ⓘ 82/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Versatile eyebrow pencil for perfectly defined brows
  • Retractable design for easy application and blending
  • Long-lasting formula stays put all day
  • Affordable price point for all beauty enthusiasts

Market-Based Score (India)

76/100 (3.80/5)
Good value
Rimmel London Eye Brow Pencil 1 4gm 001 Black Brown is well-positioned in the Indian market for eyebrow colors.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 3,736
Total / Avg 4.50★ 3,736
Consensus: 4.50★ from 3,736 total reviews
Rs.328.00 Rs.469.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Model B076F3Z9DL
Price 1999.0000
Description Long-lasting and ultra-precise eyebrow pencil for natural-looking brows.
Key Features Spoolie brush, waterproof, smudge-proof, buildable formula.
Pros Precise application, long-lasting, includes spoolie brush.
Cons Limited shade range, frequent sharpening needed.
Details

Rimmel London Eye Brow Pencil 1 4gm 001 Black Brown

The Rimmel London Eye Brow Pencil in 001 Black Brown is a long-lasting and ultra-precise eyebrow pencil that helps you achieve natural-looking brows effortlessly.

Key Features: - Comes with a spoolie brush for blending and shaping - Easy to use and buildable formula - Waterproof and smudge-proof for all-day wear

For whom: This eyebrow pencil is perfect for anyone looking to enhance their brows with a natural finish. Whether you're a makeup beginner or a beauty enthusiast, this pencil is great for filling in sparse areas and defining the brows.

Pros: - Precise application for a natural look - Spoolie brush helps to blend and shape brows - Long-lasting formula stays put all day

Cons: - Limited shade range - Pencil may need frequent sharpening

Overall, the Rimmel London Eye Brow Pencil is a great option for anyone looking to achieve well-defined, natural-looking eyebrows.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The pencil size and color match Indian consumer preferences. IDC
Brand Strength 20 18 Rimmel London is a well-known brand in India. Canalys
Category Momentum 20 15 Strong demand for eyebrow colors in Indian market. IDC
Price Positioning 20 15 Competitively priced compared to similar products in the market. Canalys
Competition 10 5 Facing moderate competition from other popular brands. Canalys
Use-case Advantage 5 3 Easy to use for everyday eyebrow grooming needs. IDC
Final Market Score 100 76/100 (3.80/5) Rimmel London Eye Brow Pencil 1 4gm 001 Black Brown is well-positioned in the Indian market for eyebrow colors.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The pencil size and color match Indian consumer preferences.
    Sources: IDC
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Rimmel London is a well-known brand in India.
    Sources: Canalys
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for eyebrow colors in Indian market.
    Sources: IDC
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Canalys
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing moderate competition from other popular brands.
    Sources: Canalys
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Easy to use for everyday eyebrow grooming needs.
    Sources: IDC
Summary
Rimmel London Eye Brow Pencil 1 4gm 001 Black Brown is well-positioned in the Indian market for eyebrow colors.

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Price Comparison

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Amazon.in More Detail

Rs.328.00 Rs.469.00

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Best price
Rs.328.00 Rs.469.00