Tata Sampann Red Rice Poha - Fibre Boost 500g 500 g

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Tata Sampann Red Rice Poha - Fibre Boost 500g 500 g
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a nutritious breakfast with Tata Sampann Red Rice Poha Aval, made from wholesome red rice flakes for a healthy start to your day.
  • Packed with high dietary fibre, this poha is perfect for health-conscious individuals looking to enhance their diet with more fibre.
  • Switch to a healthier alternative with red rice poha, which has a lower glycemic index compared to regular white rice poha.
  • Ideal for snacks or meals, Tata Sampann Red Rice Poha Aval offers a unique taste while providing essential nutrients for your well-being.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Tata Sampann Red Rice Poha is a strong contender in the healthy breakfast segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 2,450
Total / Avg 4.40★ 2,450
Consensus: 4.40★ from 2,450 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High dietary fiber content promotes digestive health.
  • Versatile ingredient for various dishes and easy to cook.
  • Good packaging that maintains freshness.

⚠️ What to Watch

  • Some users find the texture too coarse for their preference.
  • Limited availability in certain regions.
  • Higher price point compared to regular poha.
Rs.59.00 Rs.61.00
Best price from Amazon.in Amazon.in
Key Features
Category Food Product
Model B07KRF9M3D
Price 61.0000
Key Ingredients Red rice flakes
Dietary Fibre High
Health Benefits Nutritious and wholesome
Alternative To White rice poha
Target Audience Health-conscious individuals
Details
Tata Sampann Red Rice Poha Aval is a nutritious and wholesome food product made from red rice flakes. It is a great alternative to regular white rice poha and is packed with high dietary fibre, making it a healthy choice for breakfast or snacks.

Key Features: - Made from red rice flakes - High in dietary fibre - Nutritious and wholesome - Great alternative to white rice poha

For whom: - Health-conscious individuals - People looking to add more fibre to their diet - Those looking for a nutritious breakfast option - Anyone who enjoys poha as a meal or snack

Pros: - High in dietary fibre - Wholesome and nutritious - Red rice has a lower glycemic index compared to white rice - Great alternative to regular white rice poha

Cons: - May have a slightly different taste compared to white rice poha - Availability may vary in certain regions - Some people may prefer the taste and texture of white rice poha

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 High dietary fibre content aligns well with health trends among Indian consumers. Market Research, Healthline
Brand Strength 20 14 Tata is a trusted brand in India, known for quality and health-focused products. Tata, Brand Equity
Category Momentum 20 15 The demand for healthy breakfast options is rising in India, boosting category growth. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but slightly higher than regular poha, affecting accessibility. Retail Analysis, Economic Times
Competition 10 5 Faces competition from other healthy snack options, impacting market share. Market Watch, Business Standard
Use-case Advantage 5 4 Ideal for quick meals, but limited to specific dietary preferences. Consumer Insights, Food Trends
Final Market Score 100 66/100 (3.30/5) Tata Sampann Red Rice Poha is a strong contender in the healthy breakfast segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: High dietary fibre content aligns well with health trends among Indian consumers.
    Sources: Market Research, Healthline
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: Tata is a trusted brand in India, known for quality and health-focused products.
    Sources: Tata, Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy breakfast options is rising in India, boosting category growth.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly higher than regular poha, affecting accessibility.
    Sources: Retail Analysis, Economic Times
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Faces competition from other healthy snack options, impacting market share.
    Sources: Market Watch, Business Standard
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick meals, but limited to specific dietary preferences.
    Sources: Consumer Insights, Food Trends
Summary
Tata Sampann Red Rice Poha is a strong contender in the healthy breakfast segment.

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Price Comparison

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Rs.59.00 Rs.61.00

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Tata Sampann Red Rice Poha Aval with High Dietary Fibre, 500 g

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Rs.59.00 Rs.61.00