FORTUNE Poha Fiber-Protein Boost 500g

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FORTUNE Poha Fiber-Protein Boost 500g
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Fortune Thick Poha is a great source of fiber for a healthy digestive system
  • Each 500g pack offers a good amount of protein for overall well-being
  • Affordably priced at $60, it provides a nutritious and satisfying meal option
  • Enjoy the convenience of a quick and easy meal with this quality product

Market-Based Score (India)

66/100 (3.30/5)
Decent
Fortune Thick Poha offers a well-rounded option in the competitive Indian rice breakfast segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 4,656
Total / Avg 4.40★ 4,656
Consensus: 4.40★ from 4,656 total reviews
Rs.41.00 Rs.60.00
Best price from Amazon.in Amazon.in
Details

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Good source of fiber and protein aligns with health-conscious consumer trend Livemint, Financial Express
Brand Strength 20 15 Fortune brand well-established in Indian households Economic Times, Hindu Business Line
Category Momentum 20 10 Steady demand for traditional Indian breakfast items Mint, Business Standard
Price Positioning 20 10 Competitively priced compared to similar products in the market Business Today, NDTV Profit
Competition 10 6 Facing competition from both local and national rice-based breakfast options The Tribune, India Today
Use-case Advantage 5 5 Convenient and quick to prepare for busy Indian households Outlook India
Final Market Score 100 66/100 (3.30/5) Fortune Thick Poha offers a well-rounded option in the competitive Indian rice breakfast segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Good source of fiber and protein aligns with health-conscious consumer trend
    Sources: Livemint, Financial Express
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Fortune brand well-established in Indian households
    Sources: Economic Times, Hindu Business Line
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Steady demand for traditional Indian breakfast items
    Sources: Mint, Business Standard
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market
    Sources: Business Today, NDTV Profit
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from both local and national rice-based breakfast options
    Sources: The Tribune, India Today
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Convenient and quick to prepare for busy Indian households
    Sources: Outlook India
Summary
Fortune Thick Poha offers a well-rounded option in the competitive Indian rice breakfast segment.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.41.00 Rs.60.00

 GO TO STORE GO TO STORE

FORTUNE Thick Poha, Source of Fibre and Protein, 500grams

Estimated Delivery: 2-3 days
In Stock COD

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Rs.41.00 Rs.60.00