AYA Waterproof Pearly Eyeliner Quick Drying Smudge proof Long Lasting Waterproof Liquid Color Eyeliner for Eye Makeup Blue 5 ML

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Long-lasting and smudge-proof for all-day wear
Quick-drying formula for easy application
Vibrant blue color adds a fun touch to your look
Waterproof formula ensures it won't budge in water

Market-Based Score (India)

66/100 (3.30/5)

Decent

Well-positioned in the Indian eyeliner market with strong brand and feature fit.

Rs.152.00 Rs.249.00

Best price from

Amazon.in

Key Features

Category	Eyeliner
Color	Blue
Volume	5 ML
Formula	Waterproof
Finish	Pearly
Drying Time	Quick Drying
Smudge-proof	Yes
Long-lasting	Yes

Details

AYA Waterproof Pearly Eyeliner Quick Drying Smudge proof Long Lasting Waterproof Liquid Color Eyeliner for Eye Makeup Blue 5 ML

The AYA Waterproof Pearly Eyeliner is a top-quality eyeliner that is perfect for those who want a long-lasting and smudge-proof makeup look. This liquid eyeliner is quick-drying, so you don't have to worry about it smudging or fading throughout the day.

Key Features: - Waterproof formula that won't budge even in water - Pearly finish for a glamorous touch - Vibrant blue color that makes your eyes pop - Long-lasting formula that stays put all day

For whom: This eyeliner is perfect for anyone who wants a bold and long-lasting eye makeup look. Whether you are heading to a special event or just want to add a pop of color to your everyday makeup routine, this eyeliner is a great choice.

Pros: - Quick-drying formula allows for easy application - Smudge-proof and long-lasting, perfect for all-day wear - Vibrant blue color adds a fun and glamorous touch to any makeup look

Cons: - Some users may find the pearly finish to be too shiny for their liking - Waterproof formula may require a makeup remover specifically designed for waterproof makeup

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Features like waterproof and long-lasting are highly sought after in India.	Vogue
Brand Strength	20	15	Brand well-known for quality cosmetics in India.	Brand Equity
Category Momentum	20	10	Eyeliner category growing steadily in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in India.	Retail360
Competition	10	9	Facing strong competition from established and new brands in India.	Cosmopolitan
Use-case Advantage	5	2	Blue color eyeliner is trendy among Indian youth.	Elle
Final Market Score	100	66/100 (3.30/5)	Well-positioned in the Indian eyeliner market with strong brand and feature fit.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Features like waterproof and long-lasting are highly sought after in India.

Sources: Vogue
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Brand well-known for quality cosmetics in India.

Sources: Brand Equity
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Eyeliner category growing steadily in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in India.

Sources: Retail360
Competition 9/10

Weight: 10

Contribution: 9

Rationale: Facing strong competition from established and new brands in India.

Sources: Cosmopolitan
Use-case Advantage 2/5

Weight: 5

Contribution: 2

Rationale: Blue color eyeliner is trendy among Indian youth.

Sources: Elle

Summary

Well-positioned in the Indian eyeliner market with strong brand and feature fit.

Quick Compare

AYA Pearly Eyeliner - Blue 5ML 5 ML

Rs.249.00

⭐ Reviews Summary

✅ What Users Love

Quick drying formula
Smudge-proof
Long-lasting color

⚠️ What to Watch

Difficult to remove
Limited color options
May dry out quickly

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⭐ Reviews Summary

✅ What Users Love

Natural-looking coverage that blends well with skin tone.
Provides long-lasting hydration for up to 10 hours.
Includes SPF27 and blue light protection for added skin benefits.

⚠️ What to Watch

May not suit very oily or very dry skin types.
Limited shade range may not match all skin tones.
Can feel heavy or greasy for some users.

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⭐ Reviews Summary

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NOMAN Chandan Attar Long Lasting 60ml

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⭐ Reviews Summary

✅ What Users Love

Long-lasting fragrance
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⚠️ What to Watch

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Where to Buy

Nykaa

₹399.00

2-4 days · ⭐ 4.2/5

Buy

Amazon India

₹450.00

2-3 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹499.00

N/A · ⭐ 4.3/5

Lifestyle

₹479.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	399.00	2-4 days	4.2/5	Buy Now
Amazon India	450.00	2-3 days	4.0/5	Buy Now
Shoppers Stop	499.00	N/A	4.3/5	-
Lifestyle	479.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	AYA Waterproof Pearly Eyeliner Quick Drying Smudge proof Long Lasting Waterproof Liquid Color Eyeliner for Eye Makeup Blue 5 ML In Stock	Rs.152.00 Rs.249.00 COD	GO TO STORE GO TO STORE
AYA Waterproof Pearly Eyeliner Quick Drying Smudge proof Long Lasting Waterproof Liquid Color Eyeliner for Eye Makeup Blue 5 ML In Stock COD