Vichy Dercos Anti Dandruff Treatment Shampoo for Dry Hair 200ml

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Vichy Dercos Anti Dandruff Treatment Shampoo for Dry Hair 200ml
Smart Rank ⓘ 76/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Effectively targets dandruff while soothing dry scalp, ensuring your hair looks and feels healthy and refreshed.
  • Gentle formula is suitable for daily use, making it easy to incorporate into your hair care routine without irritation.
  • Contains powerful anti-dandruff actives like Selenium DS and Cohesyl to combat dandruff at its source and strengthen your scalp.
  • Leaves hair clean and flake-free, providing relief from itching and discomfort associated with dandruff for a more confident you.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Vichy Dercos Anti Dandruff Shampoo is well-positioned in the Indian market for dry hair segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.6★ 3,841
Total / Avg 4.60★ 3,841
Consensus: 4.60★ from 3,841 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Effectively reduces dandruff and flakiness.
  • Moisturizes and nourishes dry hair.
  • Pleasant fragrance and easy to use.

⚠️ What to Watch

  • Can be drying for some hair types.
  • Higher price point compared to other shampoos.
  • Results may take time to become noticeable.
Rs.160.14 Rs.250.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Shampoo
Volume 200ml
Key Ingredients Selenium DS, Cohesyl
Target Dandruff, Dry Scalp
Usage Daily
Pros Targets dandruff, Reduces itching, Gentle formula
Cons May not be effective for severe dandruff, Strong scent
Details

Vichy Dercos Anti Dandruff Treatment Shampoo for Dry Hair 200ml

Vichy Dercos Anti-Dandruff Treatment Shampoo is specially formulated to target dandruff and soothe dry scalp. Its gentle yet effective formula helps to eliminate flakes and reduce itching, leaving your hair looking and feeling healthy.

Key features of this shampoo include its blend of anti-dandruff actives, including Selenium DS and Cohesyl. These ingredients work together to combat dandruff at its source while also strengthening the scalp's natural barrier function.

This shampoo is suitable for those with dry hair and dandruff concerns. It is gentle enough for daily use and will leave your hair feeling clean, refreshed, and flake-free.

Pros: - Effectively targets dandruff and reduces itching - Gentle formula suitable for daily use - Leaves hair feeling clean and healthy Cons: - May not be as effective for severe cases of dandruff - Some users may find the scent too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Tailored for dry hair, addressing a common concern in India. GfK, Nielsen
Brand Strength 20 10 Vichy is a well-known brand with good reputation in India. Brandwatch, Kantar
Category Momentum 20 15 Strong demand for anti-dandruff shampoos in Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to similar products in the market. IRI, Retail360
Competition 10 6 Facing competition from other established anti-dandruff shampoo brands. Euromonitor, Kantar
Use-case Advantage 5 5 Effective in treating dandruff without drying out the hair. Spins, IRI
Final Market Score 100 66/100 (3.30/5) Vichy Dercos Anti Dandruff Shampoo is well-positioned in the Indian market for dry hair segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Tailored for dry hair, addressing a common concern in India.
    Sources: GfK, Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Vichy is a well-known brand with good reputation in India.
    Sources: Brandwatch, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for anti-dandruff shampoos in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: IRI, Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established anti-dandruff shampoo brands.
    Sources: Euromonitor, Kantar
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Effective in treating dandruff without drying out the hair.
    Sources: Spins, IRI
Summary
Vichy Dercos Anti Dandruff Shampoo is well-positioned in the Indian market for dry hair segment.

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