Britannia Digestive Biscuits 200g
Smart Rank ⓘ
75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Delicious and crunchy biscuits made with a blend of 5 different grains
- High in fiber to aid digestion and promote gut health
- Contains whole grains for sustained energy and fullness
- Convenient snack option for increasing fiber intake
Market-Based Score (India)
66/100 (3.30/5)
Decent Britannia NutriChoice Nutrichoice 5 Grain Digestive High Fibre Multigrain Biscuits are well-positioned in the growing Indian healthy snacks market.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 4,643 |
Total / Avg | 4.40★ | 4,643 |
Consensus:
4.40★ from 4,643 total reviews
Key Features
Category | Biscuits |
---|---|
Weight | 200 Gram |
Fiber | High |
Grains | 5 different grains |
Vegetarian | Yes |
Pros | Delicious and crunchy texture |
Pros | Nutrient-dense |
Pros | Convenient snack option |
Cons | Taste may be bland |
Cons | Not suitable for gluten sensitivities |
Details
Britannia NutriChoice Nutrichoice 5 Grain Digestive High Fibre Multigrain Biscuits are a delicious and healthy snack option for those looking to incorporate more fiber and whole grains into their diet.
Key Features: - Made with a blend of 5 different grains for a nutrient-dense snack - High in fiber to aid in digestion and promote overall gut health - Contains whole grains for sustained energy and fullness - Suitable for vegetarians
For whom: These biscuits are perfect for anyone looking for a tasty and convenient way to increase their fiber intake and incorporate more whole grains into their diet. They are suitable for vegetarians and can be enjoyed by adults and children alike.
Pros: - Delicious and crunchy texture - Nutrient-dense with a blend of 5 different grains - High in fiber for digestive health - Convenient snack option for on-the-go
Cons: - Some may find the taste to be slightly bland compared to regular biscuits - May not be suitable for those with gluten sensitivities or allergies due to the presence of multiple grains.
Key Features: - Made with a blend of 5 different grains for a nutrient-dense snack - High in fiber to aid in digestion and promote overall gut health - Contains whole grains for sustained energy and fullness - Suitable for vegetarians
For whom: These biscuits are perfect for anyone looking for a tasty and convenient way to increase their fiber intake and incorporate more whole grains into their diet. They are suitable for vegetarians and can be enjoyed by adults and children alike.
Pros: - Delicious and crunchy texture - Nutrient-dense with a blend of 5 different grains - High in fiber for digestive health - Convenient snack option for on-the-go
Cons: - Some may find the taste to be slightly bland compared to regular biscuits - May not be suitable for those with gluten sensitivities or allergies due to the presence of multiple grains.
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | High fiber content aligns with current health trends | Euromonitor |
Brand Strength | 20 | 18 | Britannia is a trusted brand in the Indian market | Brand Equity |
Category Momentum | 20 | 15 | Growing demand for healthy snacks in Indian market | Mintel |
Price Positioning | 20 | 10 | Competitively priced compared to similar products | Retail360 |
Competition | 10 | 0 | Intense competition in the healthy snacks segment | MarketWatch |
Use-case Advantage | 5 | 3 | Convenient snack for busy individuals | Grocery Times |
Final Market Score | 100 | 66/100 (3.30/5) | Britannia NutriChoice Nutrichoice 5 Grain Digestive High Fibre Multigrain Biscuits are well-positioned in the growing Indian healthy snacks market. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: High fiber content aligns with current health trendsSources: Euromonitor -
Brand Strength 18/20
Weight: 20Contribution: 18Rationale: Britannia is a trusted brand in the Indian marketSources: Brand Equity -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for healthy snacks in Indian marketSources: Mintel -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar productsSources: Retail360 -
Competition 0/10
Weight: 10Contribution: 0Rationale: Intense competition in the healthy snacks segmentSources: MarketWatch -
Use-case Advantage 3/5
Weight: 5Contribution: 3Rationale: Convenient snack for busy individualsSources: Grocery Times
Summary
Britannia NutriChoice Nutrichoice 5 Grain Digestive High Fibre Multigrain Biscuits are well-positioned in the growing Indian healthy snacks market.
Quick Compare

Rs.75.00
⭐ Reviews Summary
✅ What Users Love
- High fiber content promotes digestive health.
- Multigrain ingredients offer a nutritious snack option.
- Crunchy texture and pleasant taste appeal to many consumers.
⚠️ What to Watch
- Some users find the flavor too bland.
- Biscuits can be perceived as too dry.
- Higher price point compared to regular biscuits.

Rs.80.00
⭐ Reviews Summary
✅ What Users Love
- Crispy texture and enjoyable crunch
- Rich flavor that appeals to a wide audience
- Convenient packaging for snacking
⚠️ What to Watch
- Some find it overly salty
- Jar size may be considered small for the price
- Limited variety in flavors offered

Rs.165.00
⭐ Reviews Summary
✅ What Users Love
- High quality and fresh taste
- Nutritious and healthy snack option
- Good value for money
⚠️ What to Watch
- Some packages may contain broken or small peanuts
- Occasional issues with packaging integrity
- Limited availability in certain regions
Where to Buy
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
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Britannia NutriChoice Nutrichoice 5 Grain Digestive High Fibre Multigrain Biscuits,200 Gram Estimated Delivery: 2-3 days
In Stock
|
Rs.75.00 Rs.75.00 COD
|
GO TO STORE GO TO STORE |
Britannia NutriChoice Nutrichoice 5 Grain Digestive High Fibre Multigrain Biscuits,200 Gram Estimated Delivery: 2-3 days
In Stock
COD
|