Vedaka Sooji Roasted 1KG

0 reviews
Smart Rank ⓘ 74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Vedaka Roasted Sooji is made from premium quality wheat grains, ensuring a rich flavor for your traditional Indian dishes.
  • Processed in a hygienic environment, this roasted sooji guarantees safety and quality for your cooking needs.
  • Versatile and easy to use, Vedaka Roasted Sooji is perfect for making upma, halwa, idlis, and more.
  • At just ₹90 for 1kg, it's an affordable pantry staple for anyone who loves authentic Indian cuisine.

Market-Based Score (India)

66/100 (3.30/5)
Decent
VEDAKA Roasted Sooji is well-positioned in a growing market but faces stiff competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 8,701
Total / Avg 4.30★ 8,701
Consensus: 4.30★ from 8,701 total reviews
Rs.71.00 Rs.90.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Description Vedaka Roasted Sooji is made from premium quality wheat grains.
Processing Hygienically processed
Flavor Rich flavor
Uses Versatile ingredient for traditional Indian dishes
Pros Premium quality grains, Hygienically processed, Versatile ingredient
Cons May not be suitable for those with gluten allergies
Weight 1KG
Price 90.0000
Details
Vedaka Roasted Sooji is a popular Indian kitchen staple that is made from premium quality wheat grains. It is processed in a hygienic environment and roasted to perfection to bring out its rich flavor.

Key Features: - Made from premium quality wheat grains - Hygienically processed - Roasted to perfection - Rich flavor

For whom: Vedaka Roasted Sooji is perfect for anyone who loves cooking traditional Indian dishes. It is a versatile ingredient that can be used to make a variety of dishes like upma, halwa, and idlis.

Pros: - Premium quality grains - Hygienically processed - Versatile ingredient - Rich flavor Cons: - May not be suitable for those with gluten allergies

Overall, Vedaka Roasted Sooji is a must-have pantry staple for anyone who enjoys cooking delicious and authentic Indian dishes.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 High-quality roasted semolina is ideal for popular Indian dishes, ensuring strong market fit. IDC, Euromonitor
Brand Strength 20 14 VEDAKA is recognized for quality, enhancing its appeal in the competitive flour market. BrandZ, Mint
Category Momentum 20 15 The demand for flours, especially semolina, is growing in India due to increased home cooking. Nielsen, Statista
Price Positioning 20 10 Competitively priced within the premium segment, appealing to quality-conscious consumers. MarketLine, Economic Times
Competition 10 3 Strong competition from established brands may limit market share growth. Mintel, FMCG News
Use-case Advantage 5 4 Versatile for various Indian recipes, but faces competition from other flours. FoodNavigator, Business Standard
Final Market Score 100 66/100 (3.30/5) VEDAKA Roasted Sooji is well-positioned in a growing market but faces stiff competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: High-quality roasted semolina is ideal for popular Indian dishes, ensuring strong market fit.
    Sources: IDC, Euromonitor
  • Brand Strength 14/20
    Weight: 20
    Contribution: 14
    Rationale: VEDAKA is recognized for quality, enhancing its appeal in the competitive flour market.
    Sources: BrandZ, Mint
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for flours, especially semolina, is growing in India due to increased home cooking.
    Sources: Nielsen, Statista
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced within the premium segment, appealing to quality-conscious consumers.
    Sources: MarketLine, Economic Times
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Strong competition from established brands may limit market share growth.
    Sources: Mintel, FMCG News
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Versatile for various Indian recipes, but faces competition from other flours.
    Sources: FoodNavigator, Business Standard
Summary
VEDAKA Roasted Sooji is well-positioned in a growing market but faces stiff competition.

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Price Comparison

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Rs.71.00 Rs.90.00

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VEDAKA ROASTED SOOJI 1KG

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Best price
Rs.71.00 Rs.90.00