UMAI Wakame Boost 200g

0 reviews
Smart Rank ⓘ 61/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the authentic taste of Japanese cuisine with UMAI Dried Cut Wakame, perfect for enhancing soups, salads, stir-fries, and sushi.
  • This high-quality dried seaweed preserves its natural flavor and nutrients, ensuring your dishes are both delicious and nutritious.
  • Convenient and easy to use, UMAI Dried Cut Wakame is ideal for both home cooks and professional chefs seeking reliable ingredients.
  • Elevate your cooking with this versatile ingredient, designed to add a unique touch to a variety of dishes while maintaining quality.

Market-Based Score (India)

66/100 (3.30/5)
Decent
UMAI Dried Cut Wakame is well-positioned in a growing health segment but faces brand awareness challenges.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 62
Total / Avg 4.40★ 62
Consensus: 4.40★ from 62 total reviews
Rs.799.00 Rs.899.00
Best price from Amazon.in Amazon.in
Key Features
Category Dried Seaweed
Weight 200g
Price 899.0000
Key Features High-quality, Preserves natural flavor, Versatile ingredient, Convenient to use
Pros Preserved flavor, Versatile, Easy to use, High-quality
Cons Higher price, Limited availability
Details
UMAI Dried Cut Wakame is a high-quality seaweed product that has been carefully dried to preserve its natural flavor and nutrients. Dried cut wakame is a versatile ingredient that can be used in a variety of dishes, from soups and salads to stir-fries and sushi.

Key Features: - High-quality dried cut wakame - Preserves natural flavor and nutrients - Versatile ingredient for a variety of dishes - Convenient and easy to use

For whom: UMAI Dried Cut Wakame is perfect for home cooks looking to add an authentic touch to their Japanese dishes. It is also great for professional chefs who need a reliable source of high-quality dried seaweed for their restaurant kitchen.

Pros: - Preserved natural flavor and nutrients - Versatile ingredient for a variety of dishes - Convenient and easy to use - High-quality product

Cons: - May be more expensive than other brands - Limited availability in some areas

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 Rich in nutrients and versatile for various cuisines, appealing to health-conscious consumers. Healthline, FoodNavigator
Brand Strength 20 10 UMAI is recognized for quality but lacks widespread brand awareness in India. BrandZ, Euromonitor
Category Momentum 20 15 The demand for healthy and organic food products is growing in India. Nielsen, Mintel
Price Positioning 20 12 Priced competitively against similar imported products, but still premium for local consumers. Statista, MarketWatch
Competition 10 8 Faces competition from local brands and other imported seaweed products. IBEF, BusinessStandard
Use-case Advantage 5 3 Limited use-case awareness among mainstream consumers in India. FMCGNews, RetailDive
Final Market Score 100 66/100 (3.30/5) UMAI Dried Cut Wakame is well-positioned in a growing health segment but faces brand awareness challenges.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: Rich in nutrients and versatile for various cuisines, appealing to health-conscious consumers.
    Sources: Healthline, FoodNavigator
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: UMAI is recognized for quality but lacks widespread brand awareness in India.
    Sources: BrandZ, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The demand for healthy and organic food products is growing in India.
    Sources: Nielsen, Mintel
  • Price Positioning 12/20
    Weight: 20
    Contribution: 12
    Rationale: Priced competitively against similar imported products, but still premium for local consumers.
    Sources: Statista, MarketWatch
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Faces competition from local brands and other imported seaweed products.
    Sources: IBEF, BusinessStandard
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Limited use-case awareness among mainstream consumers in India.
    Sources: FMCGNews, RetailDive
Summary
UMAI Dried Cut Wakame is well-positioned in a growing health segment but faces brand awareness challenges.

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Price Comparison

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Rs.799.00 Rs.899.00

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UMAI Dried Cut Wakame 200g

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Rs.799.00 Rs.899.00