Pacifica Coconut milk detangle elixir 7 Fl Oz

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Pacifica Coconut milk detangle elixir 7 Fl Oz
Smart Rank ⓘ 81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with coconut milk and jojoba oil for nourished, smooth hair.
  • Vegan and cruelty-free formula with a delightful coconut scent.
  • Suitable for all hair types, making detangling a breeze.
  • Lightweight formula adds moisture and shine without weighing hair down.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and product fit in a growing market segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 2,634
Total / Avg 4.40★ 2,634
Consensus: 4.40★ from 2,634 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Effective at detangling hair without causing breakage.
  • Leaves hair feeling soft and hydrated.
  • Pleasant coconut scent that many users enjoy.

⚠️ What to Watch

  • Some users report it can leave hair feeling greasy.
  • May not work well for very thick or coarse hair.
  • Packaging issues reported, such as difficulty with pump mechanism.
Rs.4,948.00 Rs.8,050.00
Best price from Amazon.in Amazon.in
Key Features
Product Name Pacifica Coconut Milk Detangle Elixir
Model B084F3K4MJ
Price 2648.95
Description Lightweight leave-in conditioning spray that helps to easily detangle hair and reduce frizz.
Key Ingredients Coconut milk
Benefits Hydrates, softens hair, protects against heat styling and environmental factors.
Target Users Those with dry or frizzy hair
Cruelty-Free Yes
Vegan-Friendly Yes
Pros Lightweight conditioning, reduces frizz, helps with detangling, contains natural ingredients.
Cons Coconut scent may be too strong for some users.
Details

Pacifica Coconut milk detangle elixir 7 Fl Oz



- This Coconut Milk Detangle Elixir from Pacifica is a lightweight leave-in conditioning spray that helps to easily detangle hair and reduce frizz.

- Key features include its nourishing coconut milk formula, which helps to hydrate and soften hair while providing protection against heat styling and environmental factors.

- This product is perfect for those with dry or frizzy hair who are looking for a natural, cruelty-free, and vegan-friendly detangling solution.

- Pros: Provides lightweight conditioning, reduces frizz, helps with detangling, contains natural ingredients. - Cons: Some users may find the coconut scent to be too strong.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Coconut milk-based formula aligns with current consumer preferences for natural ingredients. Euromonitor
Brand Strength 20 18 Established brand with positive reputation in the market. Brandwatch
Category Momentum 20 15 Growing demand for natural hair care products in India. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 8 Facing moderate competition from other natural hair care brands offering similar products. MarketWatch
Use-case Advantage 5 5 Effective detangling properties cater to the needs of consumers with long hair. BeautyInsider
Final Market Score 100 76/100 (3.80/5) Strong brand and product fit in a growing market segment.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Coconut milk-based formula aligns with current consumer preferences for natural ingredients.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with positive reputation in the market.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in India.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other natural hair care brands offering similar products.
    Sources: MarketWatch
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Effective detangling properties cater to the needs of consumers with long hair.
    Sources: BeautyInsider
Summary
Strong brand and product fit in a growing market segment.

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