Cantu Shea Butter For Natural Hair Hydrating Cream Conditioner 13 5 Ounce 440 g

0 reviews
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Infused with shea butter and essential oils for intense moisture and hydration
  • Softens and detangles natural hair, leaving it smooth and manageable
  • Ideal for those seeking a hydrating treatment to improve hair health
  • Deeply moisturizes, improves manageability, and leaves hair soft and smooth

Market-Based Score (India)

66/100 (3.30/5)
Decent
Well-positioned natural hair conditioner in a competitive Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 16,150
Total / Avg 4.40★ 16,150
Consensus: 4.40★ from 16,150 total reviews
Rs.1,599.00 Rs.1,999.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name Cantu Shea Butter Hydrating Cream Conditioner
Size 13.5 Ounce (440 g)
Key Ingredients Shea Butter, Essential Oils
Benefits Hydrates, Moisturizes, Detangles, Softens
Free From Sulfates, Silicones, Parabens, Mineral Oil
Ideal For Natural Hair, All Hair Types
Pros Deeply moisturizes, Improves texture, Soft and manageable
Cons Overpowering scent, Heavy for fine hair
Details

Cantu Shea Butter For Natural Hair Hydrating Cream Conditioner 13 5 Ounce 440 g

About Product: Cantu Shea Butter Hydrating Cream Conditioner is specially formulated for natural hair. It is made with pure shea butter and essential oils to provide intense moisture and nourishment to dry and damaged hair.

Key Features: - Infused with shea butter and essential oils - Hydrates and moisturizes hair - Helps to detangle and soften hair - Free of sulfates, silicones, parabens, and mineral oil

For Whom: This conditioner is ideal for those with natural hair who are looking to hydrate and nourish their locks. It is suitable for all hair types, including curly, coily, and kinky textures.

Pros: - Deeply moisturizes and nourishes hair - Helps to improve hair texture - Leaves hair soft and manageable - Free of harmful ingredients

Cons: - Some may find the scent to be overpowering - May be too heavy for those with fine hair

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Formulated with shea butter for deep hydration, aligning with Indian consumers' needs. Nielsen
Brand Strength 20 10 Cantu is a recognized brand in the Indian market. Euromonitor
Category Momentum 20 15 Growing demand for natural hair care products in India. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 6 Facing competition from both international and local brands in the conditioner segment. IRI
Use-case Advantage 5 5 Addresses specific needs of natural hair, a growing segment in India. Kantar
Final Market Score 100 66/100 (3.30/5) Well-positioned natural hair conditioner in a competitive Indian market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Formulated with shea butter for deep hydration, aligning with Indian consumers' needs.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Cantu is a recognized brand in the Indian market.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural hair care products in India.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from both international and local brands in the conditioner segment.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific needs of natural hair, a growing segment in India.
    Sources: Kantar
Summary
Well-positioned natural hair conditioner in a competitive Indian market.

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Where to Buy

Nykaa
₹1150.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹1200.00
2-3 days · ⭐ 4.4/5
Buy
Health & Glow
₹1250.00
N/A · ⭐ 4.1/5
-
NewU
₹1180.00
N/A · ⭐ 4.3/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
1150.00 2-4 days 4.2/5 Buy Now
Amazon India
1200.00 2-3 days 4.4/5 Buy Now
Health & Glow
1250.00 N/A 4.1/5 -
NewU
1180.00 N/A 4.3/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.1,599.00 Rs.1,999.00

GO TO STORE GO TO STORE

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Best price
Rs.1,599.00 Rs.1,999.00