Plum Coconut Milk Peptides strength shine shampoo Contains coconut milk pea peptide enhances hair s shine and strengthens hair Paraben Free 100 vegan 250ml

0 reviews
Smart Rank ⓘ 72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance hair's shine with coconut milk and pea peptides
  • Strengthen hair naturally with paraben-free, vegan formula
  • Convenient 250ml size for easy use and storage
  • Ideal for those seeking vegan, paraben-free hair care products

Market-Based Score (India)

66/100 (3.30/5)
Decent
Plum Coconut Milk Peptides shampoo is well-positioned in the growing Indian natural hair care segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 2,620
Total / Avg 4.10★ 2,620
Consensus: 4.10★ from 2,620 total reviews
Rs.313.00 Rs.349.00
Best price from Amazon.in Amazon.in
Key Features
Category Shampoo
Key Ingredients Coconut Milk, Pea Peptide
Benefits Enhances shine, Strengthens hair
Formulation Paraben-Free, 100% Vegan
Size 250ml
Details

Plum Coconut Milk Peptides strength shine shampoo Contains coconut milk pea peptide enhances hair s shine and strengthens hair Paraben Free 100 vegan 250ml


Key Features: - Contains coconut milk and pea peptide for strength and shine - Enhances hair's shine and strengthens hair - Paraben-Free - 100% vegan - Comes in a 250ml size
For whom: This shampoo is perfect for those looking to improve the strength and shine of their hair. It is suitable for all hair types and is gentle enough for daily use.
Pros: - Contains natural ingredients like coconut milk and pea peptide - Vegan and paraben-free formula - Helps to enhance hair's shine and strength
Cons: - Some users may find the scent too strong - May not be as effective for very oily hair types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Coconut milk and pea peptides align with current trend towards natural hair care. Euromonitor
Brand Strength 20 10 Plum is a well-known brand for vegan and paraben-free products. Brandwatch
Category Momentum 20 15 Growing demand for natural ingredient shampoos in Indian market. Mintel
Price Positioning 20 10 Competitively priced for a premium natural shampoo in the Indian market. Retail360
Competition 10 8 Facing competition from other natural ingredient shampoos in the market. Kantar
Use-case Advantage 5 3 Addresses the need for both shine and strength in hair care routines. BeautyInsider
Final Market Score 100 66/100 (3.30/5) Plum Coconut Milk Peptides shampoo is well-positioned in the growing Indian natural hair care segment.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Coconut milk and pea peptides align with current trend towards natural hair care.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Plum is a well-known brand for vegan and paraben-free products.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for natural ingredient shampoos in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for a premium natural shampoo in the Indian market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from other natural ingredient shampoos in the market.
    Sources: Kantar
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses the need for both shine and strength in hair care routines.
    Sources: BeautyInsider
Summary
Plum Coconut Milk Peptides shampoo is well-positioned in the growing Indian natural hair care segment.

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Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.313.00 Rs.349.00

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Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.313.00 Rs.349.00