Maybelline New York The Falsies Push Up Angel Washable Mascara Blackest Black 0 33 Fluid Ounce

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Maybelline New York The Falsies Push Up Angel Washable Mascara Blackest Black 0 33 Fluid Ounce
Smart Rank ⓘ 81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get dramatic, winged out lashes with the unique push-up brush design of Maybelline New York The Falsies Push Up Angel Mascara.
  • Lift and plump your lashes for a full, fluttery look that lasts all day with this washable formula in Blackest Black shade.
  • Perfect for a bold, dramatic lash look whether you're going out or just want to amp up your everyday makeup routine.
  • Experience intense black color and easy removal with Maybelline New York The Falsies Push Up Angel Mascara.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Maybelline New York The Falsies Push Up Angel Mascara is well-positioned in the Indian market with strong brand recognition and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 3,177
Total / Avg 4.40★ 3,177
Consensus: 4.40★ from 3,177 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Lengthens lashes effectively
  • Easy to apply
  • Does not clump

⚠️ What to Watch

  • Not very volumizing
  • May smudge throughout the day
  • Some users experienced flaking
Rs.949.00 Rs.1,499.00
Best price from Amazon.in Amazon.in
Key Features
Category Mascara
Model B01FKG8FDW
Price 4200.0000
Shade Blackest Black
Volume 0.33 Fluid Ounce
Brush Type Push-up wing brush
Effect Dramatic volume and lift
Washable Yes
Pros Provides lift and volume
Cons Brush shape may be difficult for some
Details

Maybelline New York The Falsies Push Up Angel Washable Mascara Blackest Black 0 33 Fluid Ounce

Maybelline New York The Falsies Push Up Angel Washable Mascara is a popular mascara that provides dramatic volume and lift to your lashes. The unique push-up wing brush sweeps lashes to the side, while lifting and plumping from the roots. The formula is washable and comes in Blackest Black shade.

Key features of this mascara include the push-up wing brush that lifts and plumps lashes from the roots, providing a dramatic winged out look. The formula is infused with fibers that add volume and length to your lashes, giving you a false lash effect without the need for falsies.

This mascara is perfect for anyone looking to achieve a dramatic, winged out lash look. Whether you have short, sparse lashes or want to add extra volume to your natural lashes, The Falsies Push Up Angel Washable Mascara is a great option.

Pros: The unique push-up wing brush provides lift and volume to lashes, the formula is washable and easy to remove, the Blackest Black shade adds intensity to your lash look. Cons: Some users may find the brush shape difficult to work with, may not be suitable for those looking for a more natural lash look.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Features of this mascara align well with Indian consumer preferences. Vogue
Brand Strength 20 18 Maybelline is a well-established and trusted brand in India. Brandwatch
Category Momentum 20 15 Growing demand for mascaras in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar mascaras in the market. Retail360
Competition 10 8 Facing strong competition from other popular mascara brands in India. Cosmopolitan
Use-case Advantage 5 5 Provides volume and length for dramatic eye makeup looks. Elle
Final Market Score 100 76/100 (3.80/5) Maybelline New York The Falsies Push Up Angel Mascara is well-positioned in the Indian market with strong brand recognition and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Features of this mascara align well with Indian consumer preferences.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Maybelline is a well-established and trusted brand in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for mascaras in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar mascaras in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from other popular mascara brands in India.
    Sources: Cosmopolitan
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Provides volume and length for dramatic eye makeup looks.
    Sources: Elle
Summary
Maybelline New York The Falsies Push Up Angel Mascara is well-positioned in the Indian market with strong brand recognition and competitive pricing.

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Where to Buy

Nykaa
₹500.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹450.00
2-3 days · ⭐ 4.3/5
Buy
Shoppers Stop
₹499.00
N/A · ⭐ 4.1/5
-
Health & Glow
₹480.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
500.00 2-4 days 4.2/5 Buy Now
Amazon India
450.00 2-3 days 4.3/5 Buy Now
Shoppers Stop
499.00 N/A 4.1/5 -
Health & Glow
480.00 N/A 4/5 -

Price Comparison

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Amazon.in More Detail

Rs.949.00 Rs.1,499.00

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