L Oreal Paris Voluminous Original Mascara Black Brown 0 28 Ounces

0 reviews
Smart Rank ⓘ 81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance natural lashes with volume and length
  • Achieve a more dramatic look effortlessly
  • Long-lasting formula for all-day wear
  • Easy application for quick and effective results

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit drive the appeal of this mascara in the Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 13,425
Total / Avg 4.40★ 13,425
Consensus: 4.40★ from 13,425 total reviews
Rs.738.00 Rs.1,299.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Product Name L'Oreal Paris Voluminous Original Mascara
Color Black Brown
Size 0.28 Ounces
Formula Clump-resistant
Application Smooth
Effect Voluminous, Long, Defined Lashes
Pros Long-wearing, Easy to remove
Cons May require multiple coats, Large brush size
Details

L Oreal Paris Voluminous Original Mascara Black Brown 0 28 Ounces

This iconic mascara from L'Oreal Paris is a must-have in any makeup collection. Its unique formula and brush work together to create voluminous, long, and defined lashes with just one coat.

Key features of this mascara include its clump-resistant formula, which ensures a smooth application every time. The brush is designed to evenly coat each lash from root to tip, creating a full and voluminous look.

This mascara is perfect for anyone looking to add dramatic volume and length to their lashes. Whether you have naturally short lashes or just want to enhance your eye makeup, this mascara is perfect for making a statement.

Pros of this mascara include its long-wearing formula that stays put all day without flaking or smudging. It is also easy to remove with makeup remover at the end of the day.

Cons of this mascara may include the need for multiple coats to achieve a more dramatic look, especially for those with sparse lashes. Additionally, some users may find the brush size to be too large for precise application.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Suitable volume and color options for Indian consumers. Vogue
Brand Strength 20 18 L'Oreal Paris is a well-established brand in India. Brand Equity
Category Momentum 20 15 Growing demand for mascaras in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in India. Business Standard
Competition 10 5 Facing competition from Maybelline and Lakme mascaras in India. Elle
Use-case Advantage 5 3 Provides volume and color in one product, convenient for daily use. Femina
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit drive the appeal of this mascara in the Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Suitable volume and color options for Indian consumers.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: L'Oreal Paris is a well-established brand in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for mascaras in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in India.
    Sources: Business Standard
  • Competition 5/10
    Weight: 10
    Contribution: 5
    Rationale: Facing competition from Maybelline and Lakme mascaras in India.
    Sources: Elle
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Provides volume and color in one product, convenient for daily use.
    Sources: Femina
Summary
Strong brand and feature fit drive the appeal of this mascara in the Indian market.

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Where to Buy

Nykaa
₹799.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹799.00
2-3 days · ⭐ 4.3/5
Buy
Shoppers Stop
₹899.00
N/A · ⭐ 4.1/5
-
Health & Glow
₹799.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
799.00 2-4 days 4.2/5 Buy Now
Amazon India
799.00 2-3 days 4.3/5 Buy Now
Shoppers Stop
899.00 N/A 4.1/5 -
Health & Glow
799.00 N/A 4/5 -

Price Comparison

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Amazon.in More Detail

Rs.738.00 Rs.1,299.00

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Rs.738.00 Rs.1,299.00