Rimmel London Extra Super Lash Building Mascara 8ml 102 Brown Black

0 reviews
Smart Rank ⓘ 74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your lashes with length and volume for a dramatic look
  • 8ml size for long-lasting use, Brown Black shade for a natural look
  • Buildable formula for customizable volume, defines and separates lashes
  • Achieve fluttery, full lashes without false eyelashes, suitable for all eye shapes

Market-Based Score (India)

66/100 (3.30/5)
Decent
Rimmel London Extra Super Lash Building Mascara 8ml 102 Brown Black is well-positioned in the Indian mascara market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 14,105
Total / Avg 4.30★ 14,105
Consensus: 4.30★ from 14,105 total reviews
Rs.190.00 Rs.290.00
Best price from Amazon.in Amazon.in
Key Features
Category Mascara
Volume 8ml
Color 102 Brown Black
Formula Volumizing & Lengthening
Application Clump-free finish
Brush Design Unique for precise application
Longevity Long-lasting
Pros Bold, dramatic lashes
Cons May require multiple coats
Details

Rimmel London Extra Super Lash Building Mascara 8ml 102 Brown Black

The Rimmel London Extra Super Lash Building Mascara is a must-have beauty product for anyone looking to enhance their eyelashes. This mascara is known for its volumizing and lengthening formula that helps create bold and dramatic lashes.

Key features of this mascara include its rich, dark color that adds depth and intensity to your lashes. The unique brush design allows for precise application and helps to separate each lash for a clump-free finish. The long-lasting formula ensures that your lashes stay perfectly curled and defined throughout the day.

This mascara is suitable for anyone who wants to achieve fluttery, voluminous lashes. Whether you have short, sparse lashes or are looking to add extra drama to your eye makeup, the Rimmel London Extra Super Lash Building Mascara is the perfect choice.

Pros: - Volumizing formula helps create bold, dramatic lashes - Long-lasting formula keeps lashes curled and defined - Unique brush design allows for precise application - Rich, dark color adds depth and intensity to lashes
Cons: - May require multiple coats for maximum volume - Some users may find the formula slightly clumpy upon application

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The mascara's volume and color fit Indian preferences. Vogue India
Brand Strength 20 18 Rimmel London is a well-known brand in India. Brandwatch
Category Momentum 20 15 Strong demand for mascaras in Indian market. IDC
Price Positioning 20 10 Competitively priced compared to similar mascaras in India. Retail Today
Competition 10 1 Facing strong competition from other popular mascara brands. Cosmopolitan India
Use-case Advantage 5 2 Provides long-lasting lash volume for daily wear. Elle India
Final Market Score 100 66/100 (3.30/5) Rimmel London Extra Super Lash Building Mascara 8ml 102 Brown Black is well-positioned in the Indian mascara market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The mascara's volume and color fit Indian preferences.
    Sources: Vogue India
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Rimmel London is a well-known brand in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for mascaras in Indian market.
    Sources: IDC
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar mascaras in India.
    Sources: Retail Today
  • Competition 1/10
    Weight: 10
    Contribution: 1
    Rationale: Facing strong competition from other popular mascara brands.
    Sources: Cosmopolitan India
  • Use-case Advantage 2/5
    Weight: 5
    Contribution: 2
    Rationale: Provides long-lasting lash volume for daily wear.
    Sources: Elle India
Summary
Rimmel London Extra Super Lash Building Mascara 8ml 102 Brown Black is well-positioned in the Indian mascara market.

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Price Comparison

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Amazon.in More Detail

Rs.190.00 Rs.290.00

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Best price
Rs.190.00 Rs.290.00