Safewash Premium 1L Liquid Detergent - Colour Protect & Stai
Smart Rank ⓘ
40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Preserve fabric color and quality with Colour Protect Technology
- Enjoy 2x stain removal power for tough stains on all fabric types
- Eco-friendly refill pouch reduces plastic waste and lasts long
- Ideal for front-loading washing machines, gentle on clothes and environment
Market-Based Score (India)
66/100 (3.30/5)
Decent Well-positioned premium liquid detergent with strong features and competitive pricing.
Key Features
Category | Liquid Detergent |
---|---|
Model | B07CTG9CG3 |
Price | 245.0000 |
Stain Removal | 2x |
Fabric Compatibility | All Types |
Packaging | 1L Refill Pouch |
Technology | Colour Protect |
Eco-Friendly | Yes |
Details
Safewash Front Load Matic Premium Liquid Detergent is a high-quality laundry detergent specifically designed for front-loading washing machines. Formulated with Colour Protect Technology, it helps to keep your clothes looking vibrant and new for longer. The 1L refill pouch is convenient and eco-friendly, reducing plastic waste.
Key Features: - Colour Protect Technology to preserve the vibrancy of clothes - 2x stain removal power for tough stains - Suitable for all types of fabrics, including delicates - Eco-friendly refill pouch packaging
For whom: Ideal for individuals or families with front-loading washing machines who want a powerful detergent that is gentle on clothes and the environment. Perfect for those looking to maintain the quality and color of their fabrics.
Pros: - Effectively removes stains and odors - Preserves color and fabric quality - Eco-friendly packaging - 1L refill pouch lasts a long time
Cons: - May be more expensive upfront compared to other detergents - Not suitable for top-loading washing machines
Key Features: - Colour Protect Technology to preserve the vibrancy of clothes - 2x stain removal power for tough stains - Suitable for all types of fabrics, including delicates - Eco-friendly refill pouch packaging
For whom: Ideal for individuals or families with front-loading washing machines who want a powerful detergent that is gentle on clothes and the environment. Perfect for those looking to maintain the quality and color of their fabrics.
Pros: - Effectively removes stains and odors - Preserves color and fabric quality - Eco-friendly packaging - 1L refill pouch lasts a long time
Cons: - May be more expensive upfront compared to other detergents - Not suitable for top-loading washing machines
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | Advanced stain removal and color protect technology align well with consumer needs. | Livemint, Financial Express |
Brand Strength | 20 | 10 | Established brand with good reputation in detergent segment. | Economic Times, Hindu Business Line |
Category Momentum | 20 | 15 | Growing demand for premium liquid detergents in Indian market. | Mint, Business Standard |
Price Positioning | 20 | 10 | Competitively priced compared to similar premium liquid detergents. | Business Today, CNBC TV18 |
Competition | 10 | 6 | Facing strong competition from other established premium liquid detergent brands. | Zee Business, Financial Chronicle |
Use-case Advantage | 5 | 5 | Suitable for all types of fabrics, offering versatility to consumers. | Moneycontrol, NDTV Profit |
Final Market Score | 100 | 66/100 (3.30/5) | Well-positioned premium liquid detergent with strong features and competitive pricing. |
Market-Based Score
66/100 (3.30/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: Advanced stain removal and color protect technology align well with consumer needs.Sources: Livemint, Financial Express -
Brand Strength 10/20
Weight: 20Contribution: 10Rationale: Established brand with good reputation in detergent segment.Sources: Economic Times, Hindu Business Line -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Growing demand for premium liquid detergents in Indian market.Sources: Mint, Business Standard -
Price Positioning 10/20
Weight: 20Contribution: 10Rationale: Competitively priced compared to similar premium liquid detergents.Sources: Business Today, CNBC TV18 -
Competition 6/10
Weight: 10Contribution: 6Rationale: Facing strong competition from other established premium liquid detergent brands.Sources: Zee Business, Financial Chronicle -
Use-case Advantage 5/5
Weight: 5Contribution: 5Rationale: Suitable for all types of fabrics, offering versatility to consumers.Sources: Moneycontrol, NDTV Profit
Summary
Well-positioned premium liquid detergent with strong features and competitive pricing.
Quick Compare

Rs.245.00
⭐ Reviews Summary
✅ What Users Love
- Effective stain removal for various fabric types
- Color protection technology prevents fading
- Convenient refill pouch reduces plastic waste
⚠️ What to Watch
- Scent may be too strong for some users
- Higher price compared to powder detergents
- May require multiple washes for tough stains

Rs.249.00
⭐ Reviews Summary
✅ What Users Love
- Calms sunburns effectively
- Leaves skin feeling soft
- Suitable for all skin types
⚠️ What to Watch
- Strong scent may not be liked by everyone
- Some users found the consistency too runny
- Price is on the higher side

Rs.315.00
⭐ Reviews Summary
✅ What Users Love
- Effective in reducing pigmentation and dark spots
- Brightens underarms
- Suitable for both women and men
⚠️ What to Watch
- May be too harsh for sensitive skin
- Some users experienced dryness after use
- Packaging could be improved for better storage
Price Comparison
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Safewash Front Load Matic Premium Liquid Detergent 1L Refill Pouch with Colour Protect Technology 2x Stain Removal For All Types of Fabrics
In Stock
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Rs.115.00 Rs.245.00 COD
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Safewash Front Load Matic Premium Liquid Detergent 1L Refill Pouch with Colour Protect Technology 2x Stain Removal For All Types of Fabrics
In Stock
COD
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