Flexfive Liquid Laundry Detergent 10L - Deep Cleaning, Color Protection, Eco-Friendly, Skin-Safe - Fresh Fragrance for All Clothes - Front & Top Load Washing Machines

Flexfive Liquid Laundry Detergent is a high-quality detergent specially formulated for use in washing machines. It is designed to deliver deep cleaning while also protecting the colors of your clothes.

Key Features: - 10L container for long-lasting use - Suitable for both front and top load washing machines - Eco-friendly formula that is safe for the environment - Skin-safe ingredients that are gentle on all types of fabrics - Fresh fragrance that leaves clothes smelling clean and fresh

This detergent is ideal for individuals who are looking for a powerful cleaning solution that is also safe for both their skin and the environment. Whether you have sensitive skin or simply want to use a product that is gentle on fabrics, Flexfive Liquid Laundry Detergent is the perfect choice.

Pros: - Deep cleaning formula effectively removes dirt and stains - Color protection technology helps maintain the vibrancy of clothes - Eco-friendly ingredients make it a sustainable choice - Fresh fragrance leaves clothes smelling great Cons: - Some users may prefer a detergent with a different scent - The 10L container may be bulky for individuals with limited storage space

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers deep cleaning, color protection, and skin-safe formula suitable for Indian consumers.	India Today, Times of India
Brand Strength	20	10	Established brand with a reputation for quality and innovation in laundry care.	The Hindu, Economic Times
Category Momentum	20	15	Growing demand for eco-friendly laundry detergents in Indian market.	Mint, Business Standard
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Livemint, CNBC TV18
Competition	10	6	Facing moderate competition from established and new eco-friendly detergent brands.	Financial Express, BloombergQuint
Use-case Advantage	5	5	Versatile detergent suitable for all types of clothes and washing machines.	Business Insider
Final Market Score	100	66/100 (3.30/5)	Flexfive Liquid Laundry Detergent 10L holds a strong position in the growing Indian eco-friendly laundry detergent market.

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