Ghadi Smart Matic Advanced Top Load & Front Load Detergent Powder Lavender Fragrance 5 kg Pack

The Ghadi Smart Matic Advanced Top Front Load Detergent Powder is a powerful laundry detergent that is designed specifically for front load washing machines. Its lavender fragrance leaves your clothes smelling fresh and clean.

Key features of this detergent include its ability to effectively remove tough stains, while still being gentle on fabrics. It is suitable for use on a wide range of fabrics, including cotton, linen, and synthetic materials.

This detergent is ideal for individuals or families who own front load washing machines and are looking for a reliable and effective laundry detergent. It is perfect for busy households that need a detergent that can tackle tough stains and leave clothes looking and smelling great.

Pros: - Powerful stain removal - Gentle on fabrics - Long-lasting lavender fragrance - Economical 5 kg super saver pack Cons: - May not be suitable for individuals with sensitivity to strong fragrances

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Tailored for both top load and front load machines with a popular fragrance	Livemint, Business Today
Brand Strength	20	10	Ghadi brand well-established and trusted in Indian households	The Economic Times, Hindu Business Line
Category Momentum	20	15	High demand for innovative laundry products in Indian market	Mint, Business Standard
Price Positioning	20	10	Competitively priced for the value it offers in the market	Financial Express, India Today
Competition	10	6	Facing competition from other established and emerging detergent brands	CNBC TV18, Zee Business
Use-case Advantage	5	5	Addresses the need for a versatile and effective laundry solution	The Times of India
Final Market Score	100	66/100 (3.30/5)	Ghadi Smart Matic Advanced Detergent Powder holds strong in competitive Indian laundry market.

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