it s a 10 HAIRCARE MIRACLE LEAVE IN PLUS KERATIN 295 7ML

0 reviews
it s a 10 HAIRCARE MIRACLE LEAVE IN PLUS KERATIN 295 7ML
Smart Rank ⓘ 84/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Strengthens and repairs damaged hair
  • Detangles and reduces frizz
  • Adds shine for healthier hair
  • Protects hair from heat styling

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned premium conditioner with strong brand and feature fit.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.8★ 5,910
Total / Avg 4.80★ 5,910
Consensus: 4.80★ from 5,910 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Leaves hair feeling soft and smooth
  • Helps with detangling hair
  • Improves overall hair health and strength

⚠️ What to Watch

  • Strong scent that some may find overpowering
  • Can leave hair feeling greasy if too much is applied
  • May not work well for all hair types
Rs.2,979.80 Rs.5,289.00
Best price from Amazon.in Amazon.in
Key Features
Category Haircare
Product Type Leave-In Treatment
Key Ingredients Keratin
Benefits Nourishes, Repairs, Detangles, Reduces Frizz
Protection Heat and Environmental Damage
Pros Softness, Manageability, Shine
Cons Strong Scent, Heavy for Fine Hair
Volume 295.7ML
Details

it s a 10 HAIRCARE MIRACLE LEAVE IN PLUS KERATIN 295 7ML



This leave-in hair treatment from It?s a 10 is a miracle worker when it comes to nourishing and repairing damaged hair. With added keratin, it strengthens hair while adding moisture and shine.
For those who have dry, damaged, or color-treated hair, this product is a must-have. It helps to detangle, reduce frizz, and protect hair from heat styling and environmental stressors.
Key Features: - Contains keratin for added strength - Nourishes and repairs damaged hair - Detangles and reduces frizz - Protects hair from heat and environmental damage
Pros: - Leaves hair feeling soft and smooth - Helps improve manageability - Adds shine - Protects hair from damage
Cons: - Some may find the scent too strong - Can be a bit heavy for those with fine hair

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers keratin-enriched formula which is popular in Indian market. Vogue
Brand Strength 20 18 Well-established brand with positive reputation in India. Brand Equity
Category Momentum 20 15 Strong demand for premium haircare products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium conditioners in India. Retail360
Competition 10 8 Facing moderate competition from other premium haircare brands in India. Beauty Today
Use-case Advantage 5 5 Addresses common haircare concerns of Indian consumers effectively. Elle
Final Market Score 100 76/100 (3.80/5) Well-positioned premium conditioner with strong brand and feature fit.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers keratin-enriched formula which is popular in Indian market.
    Sources: Vogue
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Well-established brand with positive reputation in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Strong demand for premium haircare products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium conditioners in India.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other premium haircare brands in India.
    Sources: Beauty Today
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses common haircare concerns of Indian consumers effectively.
    Sources: Elle
Summary
Well-positioned premium conditioner with strong brand and feature fit.

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Where to Buy

Nykaa
₹1999.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹1899.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹2099.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹1999.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
1999.00 2-4 days 4.2/5 Buy Now
Flipkart
1899.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
2099.00 N/A 4.3/5 -
Health & Glow
1999.00 N/A 4.1/5 -

Price Comparison

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Amazon.in More Detail

Rs.2,979.80 Rs.5,289.00

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Rs.2,979.80 Rs.5,289.00