Wheafree Flour - Gluten Free 100 Natural 500g

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Wheafree Flour - Gluten Free 100 Natural 500g
Smart Rank ⓘ 64/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy the convenience of a pack of 2 (500g each) Wheafree Gluten Free Maida Replacer Flour, perfect for all your cooking needs.
  • Crafted from 100% natural and wholesome ingredients, this flour offers a healthy alternative for gluten-sensitive individuals.
  • Versatile in use, this all-purpose flour is ideal for baking, frying, and cooking, making it a staple for gluten-free recipes.
  • While it may differ in taste and texture from traditional maida, it provides a valuable gluten-free option for your kitchen.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Wheafree offers a strong gluten-free option but faces brand and price challenges in a competitive market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 140
Total / Avg 4.20★ 140
Consensus: 4.20★ from 140 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Excellent texture for gluten-free baking
  • Versatile for various recipes including bread and pastries
  • Made from natural ingredients, appealing to health-conscious consumers

⚠️ What to Watch

  • Can be more expensive than regular flour
  • May require additional binding agents for best results
  • Some users report a slightly different taste compared to traditional flour
Rs.350.00 Rs.360.00
Best price from Amazon.in Amazon.in
Key Features
Category Flour
Pack Size 2 x 500g
Gluten Free Yes
Natural Ingredients 100%
Usage Baking, Frying, Cooking
Dietary Suitability Gluten Intolerances, Celiac Disease
Pros Versatile, Natural Ingredients
Cons Different Taste and Texture
Details
About Product: Wheafree Gluten Free Maida Replacer Flour is a versatile all-purpose flour that can be used as a replacement for traditional maida. It is free from gluten, making it suitable for those with gluten intolerances or celiac disease.

Key Features: - Pack of 2 (500g each) for convenience and value - Made with 100% natural and wholesome ingredients - Can be used in a variety of recipes such as baking, frying, and cooking

For whom: This product is perfect for individuals who are looking for a gluten-free alternative to traditional maida. It is also suitable for those who are conscious about using natural and wholesome ingredients in their cooking.

Pros: - Gluten-free, making it suitable for those with dietary restrictions - Versatile and can be used in a variety of recipes - Made with natural and wholesome ingredients

Cons: - May have a slightly different taste and texture compared to traditional maida - Some users may find it more expensive than regular maida

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The product's all-purpose nature and natural ingredients align well with consumer preferences. MarketResearch, Statista
Brand Strength 20 10 Wheafree is recognized in the gluten-free segment but lacks widespread brand loyalty. IDC, Euromonitor
Category Momentum 20 15 Gluten-free products are gaining popularity in India due to rising health awareness. Nielsen, Mintel
Price Positioning 20 10 Pricing is competitive but higher than regular flours, limiting broader appeal. RetailWeek, BusinessToday
Competition 10 7 The market has several established gluten-free brands, increasing competitive pressure. FMCGNews, RetailDive
Use-case Advantage 5 4 Ideal for gluten-sensitive consumers, but limited use cases for general consumers. FoodNavigator, Healthline
Final Market Score 100 66/100 (3.30/5) Wheafree offers a strong gluten-free option but faces brand and price challenges in a competitive market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The product's all-purpose nature and natural ingredients align well with consumer preferences.
    Sources: MarketResearch, Statista
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Wheafree is recognized in the gluten-free segment but lacks widespread brand loyalty.
    Sources: IDC, Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Gluten-free products are gaining popularity in India due to rising health awareness.
    Sources: Nielsen, Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but higher than regular flours, limiting broader appeal.
    Sources: RetailWeek, BusinessToday
  • Competition 7/10
    Weight: 10
    Contribution: 7
    Rationale: The market has several established gluten-free brands, increasing competitive pressure.
    Sources: FMCGNews, RetailDive
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for gluten-sensitive consumers, but limited use cases for general consumers.
    Sources: FoodNavigator, Healthline
Summary
Wheafree offers a strong gluten-free option but faces brand and price challenges in a competitive market.

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Price Comparison

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Amazon.in More Detail

Rs.350.00 Rs.360.00

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Wheafree Gluten Free Maida Replacer Flour - Pack of 2 (500g Each) | All Purpose Flour | 100% Natural and Wholesome Ingredients

Estimated Delivery: 2-3 days
In Stock COD

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Rs.350.00 Rs.360.00