Nisha Creme Hair Color Dark Brown Permanent Hair Colour for Women Men No Ammonia Ultra Soft Deep Shine 100 Grey Coverage 3 0 Dark Brown Hair Colour 120gm

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get Nisha Creme Hair Color Dark Brown for gentle and effective hair coloring at home
  • Enjoy ultra softness, deep shine, and 100% grey coverage with this versatile shade
  • Easy application and consistent results make it a top choice for covering grey hair
  • Ammonia-free formula is safe for sensitive scalps, offering a reliable coloring experience

Market-Based Score (India)

76/100 (3.80/5)
Good value
Well-positioned permanent hair color with strong brand loyalty and competitive pricing.
Rs.150.00 Rs.150.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Color
Shade Dark Brown
Type Permanent
Ammonia No
Coverage 100% Grey Coverage
Weight 120gm
Application Easy
Pros Ultra softness, deep shine
Cons Color may vary, requires touch-ups
Details

Nisha Creme Hair Color Dark Brown Permanent Hair Colour for Women Men No Ammonia Ultra Soft Deep Shine 100 Grey Coverage 3 0 Dark Brown Hair Colour 120gm

About Product: Nisha Creme Hair Color in Dark Brown is a permanent hair color option for both women and men. It contains no ammonia, providing a gentle coloring experience for your hair.
Key Features: This hair color promises ultra softness and deep shine to your hair, while also offering 100% grey coverage. The Dark Brown shade is versatile and can complement a wide range of skin tones.
For whom: This hair color is suitable for anyone looking to color their hair at home with a reliable and long-lasting product. It is ideal for individuals who want to cover grey hair effectively and achieve a rich, dark brown color.
Pros: Users appreciate the easy application process of this hair color, as well as its ability to provide consistent results. The absence of ammonia also makes it a safer option for those with sensitive scalps.
Cons: Some users may find the shade to be slightly darker or lighter than expected, so it's advisable to do a patch test before applying it all over the hair. Additionally, the color may fade slightly over time, requiring touch-ups for a more vibrant look.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers no ammonia formula, 100% grey coverage, and deep shine, aligning well with consumer preferences. Beauty Insider
Brand Strength 20 18 Established brand with a loyal customer base in the hair color segment. Brand Equity
Category Momentum 20 15 Growing demand for permanent hair color products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail Today
Competition 10 8 Facing moderate competition from other established brands offering similar features. MarketWatch
Use-case Advantage 5 5 Suitable for both men and women, catering to a wide target audience. Fashionista
Final Market Score 100 76/100 (3.80/5) Well-positioned permanent hair color with strong brand loyalty and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers no ammonia formula, 100% grey coverage, and deep shine, aligning well with consumer preferences.
    Sources: Beauty Insider
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a loyal customer base in the hair color segment.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for permanent hair color products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail Today
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other established brands offering similar features.
    Sources: MarketWatch
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Suitable for both men and women, catering to a wide target audience.
    Sources: Fashionista
Summary
Well-positioned permanent hair color with strong brand loyalty and competitive pricing.

Price Comparison

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Amazon.in More Detail

Rs.150.00 Rs.150.00

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Nisha Creme Hair Color Dark Brown Permanent Hair Colour for Women Men No Ammonia Ultra Soft Deep Shine 100 Grey Coverage 3 0 Dark Brown Hair Colour 120gm

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Best price
Rs.150.00 Rs.150.00