Glowhouse Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Root Touch Up Waterproof Hair Root Concealer For Thinning Hair Paired With 3 Stencils Black

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Glowhouse Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Root Touch Up Waterproof Hair Root Concealer For Thinning Hair Paired With 3 Stencils Black
Smart Rank ⓘ 40/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Quickly cover up gray roots with this hair shading sponge pen for a natural-looking finish
  • Waterproof formula ensures long-lasting coverage for individuals with thinning hair
  • Comes with 3 stencils for precise application, making it easy to blend seamlessly
  • Convenient travel-friendly size allows for on-the-go touch ups for a polished look

Market-Based Score (India)

66/100 (3.30/5)
Decent
Competitively priced hair shading solution with good market fit.

⭐ Reviews Summary

✅ What Users Love

  • Easy to use
  • Provides quick root touch up
  • Waterproof

⚠️ What to Watch

  • Stencil may not fit all hairlines
  • Color may not match perfectly for all users
  • Limited shade options
Rs.199.00 Rs.499.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Hair Shading Sponge Pen
Color Black
Waterproof Yes
Stencils Included 3
Target User Individuals with thinning hair
Pros Natural-looking finish
Cons Limited shade range
Details

Glowhouse Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Root Touch Up Waterproof Hair Root Concealer For Thinning Hair Paired With 3 Stencils Black



Key Features: - Hairline powder shading sponge pen for quick and easy root touch up - Waterproof formula for long-lasting coverage - Comes with 3 stencils for precise application - Available in a black shade to blend seamlessly with most hair colors

For whom: - Ideal for individuals with thinning hair or those looking to cover up gray roots quickly and easily

Pros: - Provides a natural-looking finish - Easy to apply and blend - Travel-friendly size for on-the-go touch ups

Cons: - Limited shade range may not be suitable for all hair colors - Some users may find the stencils difficult to use at first

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers easy application with stencil set, meeting consumer needs. Nielsen
Brand Strength 20 15 Established brand reputation in hair care products in India. Euromonitor
Category Momentum 20 10 Growing demand for quick root touch-up solutions in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. GfK
Competition 10 6 Facing moderate competition from other hair shading products. IRI
Use-case Advantage 5 5 Provides waterproof root concealer for long-lasting effect. Kantar
Final Market Score 100 66/100 (3.30/5) Competitively priced hair shading solution with good market fit.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers easy application with stencil set, meeting consumer needs.
    Sources: Nielsen
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Established brand reputation in hair care products in India.
    Sources: Euromonitor
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for quick root touch-up solutions in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other hair shading products.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Provides waterproof root concealer for long-lasting effect.
    Sources: Kantar
Summary
Competitively priced hair shading solution with good market fit.

Where to Buy

Flipkart
₹499.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹549.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹599.00
N/A · ⭐ 4.3/5
-
Lifestyle
₹549.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
499.00 2-3 days 4.2/5 Buy Now
Nykaa
549.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
599.00 N/A 4.3/5 -
Lifestyle
549.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.199.00 Rs.499.00

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Glowhouse Hairline Powder Hair Shading Sponge Pen Hairline Shadow Powder Stick Quick Root Touch Up Waterproof Hair Root Concealer For Thinning Hair Paired With 3 Stencils Black

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Rs.199.00 Rs.499.00