ENEGA Flame Red Cream Hair Color 150 ML Pack of 1 Extracted with Argan Oil and Green Tea

0 reviews
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Get nourished and healthy hair with Argan Oil and Green Tea infusion
  • Cover grays effectively with long-lasting vibrant color
  • Enjoy easy and mess-free application with cream consistency
  • Gentle hair coloring with natural ingredients for all hair types

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand with competitive pricing and on-trend features, poised for success in the Indian hair color market.
Rs.249.00 Rs.299.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Color
Volume 150 ML
Key Ingredients Argan Oil, Green Tea
Application Cream consistency
Color Longevity Long-lasting
Gray Coverage Effective
Suitability All hair types
Pros Nourishing, Easy to apply, Vibrant color
Cons Multiple applications may be needed, Fragrance preference
Details

ENEGA Flame Red Cream Hair Color 150 ML Pack of 1 Extracted with Argan Oil and Green Tea



Key Features:
- Enriched with Argan Oil and Green Tea for nourished and healthy hair
- Long-lasting color that covers grays effectively
- Cream consistency for easy and mess-free application
- Contains natural ingredients for gentle hair coloring
For whom:
Ideal for anyone looking to color their hair at home with a nourishing and natural formula. Suitable for all hair types. Pros:
- Rich, vibrant color that lasts
- Nourishing ingredients for healthy hair
- Easy to apply at home
- Covers grays effectively
Cons:
- May require multiple applications for desired color intensity
- Some users may prefer a stronger fragrance
Invest in the ENEGA Flame Red Cream Hair Color for a vibrant and nourishing hair coloring experience.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Argan oil and green tea infusion align with current consumer preferences in India. Euromonitor
Brand Strength 20 18 Established brand with loyal customer base in India. Brand Equity
Category Momentum 20 15 Growing demand for permanent hair color in Indian market. Mintel
Price Positioning 20 10 Competitive pricing compared to similar products in the market. Retail360
Competition 10 8 Facing moderate competition from other established hair color brands in India. Business Standard
Use-case Advantage 5 5 Offers long-lasting color and hair nourishment benefits. Vogue
Final Market Score 100 76/100 (3.80/5) Strong brand with competitive pricing and on-trend features, poised for success in the Indian hair color market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Argan oil and green tea infusion align with current consumer preferences in India.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with loyal customer base in India.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for permanent hair color in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar products in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other established hair color brands in India.
    Sources: Business Standard
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Offers long-lasting color and hair nourishment benefits.
    Sources: Vogue
Summary
Strong brand with competitive pricing and on-trend features, poised for success in the Indian hair color market.

Where to Buy

Flipkart
₹399.00
2-3 days · ⭐ 4.2/5
Buy
Nykaa
₹450.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹499.00
N/A · ⭐ 4.5/5
-
Big Bazaar
₹399.00
N/A · ⭐ 4.0/5
-
StorePrice (₹)DeliveryRatingLink
Flipkart
399.00 2-3 days 4.2/5 Buy Now
Nykaa
450.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
499.00 N/A 4.5/5 -
Big Bazaar
399.00 N/A 4.0/5 -

Price Comparison

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Amazon.in More Detail

Rs.249.00 Rs.299.00

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ENEGA Flame Red Cream Hair Color 150 ML Pack of 1 Extracted with Argan Oil and Green Tea

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Best price
Rs.249.00 Rs.299.00