Blase Black Hair Shadow Root Touch Up Powder Waterproof Shading Sponge Pen Filler for Cover Gray Hair Hairline Stick Black 4 gm

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Cover up gray roots with ease using this waterproof shadow root touch up powder
Long-lasting coverage that won't smudge or fade, perfect for on-the-go touch-ups
Seamless and natural-looking results for maintaining hair color between salon visits
Easy application with sponge pen applicator, ideal for quick touch-ups throughout the day

Market-Based Score (India)

66/100 (3.30/5)

Decent

Innovative waterproof hair color pen with strong brand presence.

Rs.299.00 Rs.899.00

Best price from

Amazon.in

Key Features

Category	Hair Care
Product Type	Root Touch Up Powder
Color	Black
Weight	4g
Application	Sponge Pen
Formula	Waterproof
Coverage	Gray Coverage
Pros	Easy application, Natural-looking results
Cons	Limited shade range, May need reapplication

Details

Blase Black Hair Shadow Root Touch Up Powder Waterproof Shading Sponge Pen Filler for Cover Gray Hair Hairline Stick Black 4 gm

This Blase Black Hair Shadow Root Touch Up Powder is a convenient and easy-to-use solution for covering up gray roots. The waterproof formula ensures long-lasting coverage that won't smudge or fade throughout the day.

Key Features:
- Waterproof formula
- Easy-to-use sponge pen applicator
- Provides seamless coverage
- Long-lasting results

This product is perfect for anyone looking to cover up their gray roots in between salon visits. Whether you're on-the-go or simply looking for a quick touch-up, this shadow root touch up powder is a must-have for maintaining your hair color.

Pros:
- Easy application
- Waterproof formula
- Natural-looking results

Cons:
- Limited shade range
- May need to reapply throughout the day

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	18	Innovative waterproof and shading features meet consumer needs.	Nielsen
Brand Strength	20	15	Strong brand reputation in hair care segment in India.	Euromonitor
Category Momentum	20	10	Growing demand for permanent hair color products in Indian market.	Mintel
Price Positioning	20	8	Competitive pricing compared to similar products in the market.	Kantar
Competition	10	10	Facing moderate competition from established and new brands.	IRI
Use-case Advantage	5	5	Easy-to-use pen filler for quick and effective gray coverage.	GfK
Final Market Score	100	66/100 (3.30/5)	Innovative waterproof hair color pen with strong brand presence.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 18/25

Weight: 25

Contribution: 18

Rationale: Innovative waterproof and shading features meet consumer needs.

Sources: Nielsen
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Strong brand reputation in hair care segment in India.

Sources: Euromonitor
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for permanent hair color products in Indian market.

Sources: Mintel
Price Positioning 8/20

Weight: 20

Contribution: 8

Rationale: Competitive pricing compared to similar products in the market.

Sources: Kantar
Competition 10/10

Weight: 10

Contribution: 10

Rationale: Facing moderate competition from established and new brands.

Sources: IRI
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Easy-to-use pen filler for quick and effective gray coverage.

Sources: GfK

Summary

Innovative waterproof hair color pen with strong brand presence.

Where to Buy

Nykaa

₹699.00

2-4 days · ⭐ 4.2/5

Buy

Flipkart

₹750.00

3-5 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹799.00

N/A · ⭐ 4.3/5

Health & Glow

₹720.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Nykaa	699.00	2-4 days	4.2/5	Buy Now
Flipkart	750.00	3-5 days	4.0/5	Buy Now
Shoppers Stop	799.00	N/A	4.3/5	-
Health & Glow	720.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Blase Black Hair Shadow Root Touch Up Powder Waterproof Shading Sponge Pen Filler for Cover Gray Hair Hairline Stick Black 4 gm In Stock	Rs.299.00 Rs.899.00 COD	GO TO STORE GO TO STORE
Blase Black Hair Shadow Root Touch Up Powder Waterproof Shading Sponge Pen Filler for Cover Gray Hair Hairline Stick Black 4 gm In Stock COD