UrbanGabru Hair Serum for Men Women Heat Protectant Pre Styler Instant Shine Smoothness Soft Silky Touch 100 ml

0 reviews
Smart Rank ⓘ 71/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Protect your hair from heat damage with UrbanGabru Hair Serum, designed for both men and women.
  • Achieve a polished look effortlessly as this serum preps your hair for styling and boosts shine.
  • Enjoy instant smoothness and a soft, silky touch with every application of this versatile hair serum.
  • Perfect for daily use, this serum enhances your hair's appearance while keeping it healthy and manageable.

Market-Based Score (India)

66/100 (3.30/5)
Decent
UrbanGabru Hair Serum offers a well-rounded solution with competitive pricing and versatile features, positioned to capitalize on the growing demand for gender-neutral hair care products in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 3.9★ 4,792
Total / Avg 3.90★ 4,792
Consensus: 3.90★ from 4,792 total reviews
Rs.789.00 Rs.899.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Hair Serum
Volume 100 ml
Heat Protectant Yes
Pre Styler Yes
Instant Shine Yes
Soft Touch Yes
Suitable For Men & Women
Price 350.0000
Details

UrbanGabru Hair Serum for Men Women Heat Protectant Pre Styler Instant Shine Smoothness Soft Silky Touch 100 ml

UrbanGabru Hair Serum is a versatile hair product designed for both men and women. It serves as a heat protectant, pre-styler, and instant shine and smoothness booster for your hair. With a soft and silky touch, this serum helps achieve a groomed and polished look effortlessly.

Key Features: - Acts as a heat protectant to shield hair from styling damage - Works as a pre-styler to prep hair for styling products - Provides instant shine and smoothness to hair - Leaves hair with a soft and silky touch - Suitable for both men and women

This hair serum is perfect for individuals looking to protect their hair from heat styling tools, while also enhancing its shine and smoothness. It is ideal for those who want to achieve a polished and groomed look without putting in too much effort.

Pros: - Versatile product with multiple benefits - Suitable for both men and women - Provides instant results with a soft and silky touch Cons: - Some may find the scent to be overpowering - May not be suitable for those with oily hair types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The serum offers a versatile solution with heat protection, pre-styling benefits, and instant shine suitable for Indian consumers seeking multi-functional hair products. Vogue, Elle
Brand Strength 20 15 UrbanGabru is a recognized brand in the Indian market known for quality hair care products. Brandwatch, Retail360
Category Momentum 20 10 Hair serums are popular in the Indian market with increasing demand for gender-neutral products. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced for the features and benefits it offers, making it accessible to a wide range of consumers in the Indian market. BusinessToday, MoneyControl
Competition 10 6 Faces moderate competition from established and emerging brands in the hair serum segment in India, requiring strategic marketing and differentiation. IndiaRetailing, BeautyLaunchpad
Use-case Advantage 5 5 Addresses the need for both men and women in India looking for a hair serum that provides smoothness, softness, and a silky touch in a single product. GQ, Femina
Final Market Score 100 66/100 (3.30/5) UrbanGabru Hair Serum offers a well-rounded solution with competitive pricing and versatile features, positioned to capitalize on the growing demand for gender-neutral hair care products in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The serum offers a versatile solution with heat protection, pre-styling benefits, and instant shine suitable for Indian consumers seeking multi-functional hair products.
    Sources: Vogue, Elle
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: UrbanGabru is a recognized brand in the Indian market known for quality hair care products.
    Sources: Brandwatch, Retail360
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Hair serums are popular in the Indian market with increasing demand for gender-neutral products.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the features and benefits it offers, making it accessible to a wide range of consumers in the Indian market.
    Sources: BusinessToday, MoneyControl
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Faces moderate competition from established and emerging brands in the hair serum segment in India, requiring strategic marketing and differentiation.
    Sources: IndiaRetailing, BeautyLaunchpad
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the need for both men and women in India looking for a hair serum that provides smoothness, softness, and a silky touch in a single product.
    Sources: GQ, Femina
Summary
UrbanGabru Hair Serum offers a well-rounded solution with competitive pricing and versatile features, positioned to capitalize on the growing demand for gender-neutral hair care products in India.

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Price Comparison

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Rs.789.00 Rs.899.00

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Black : Wet Brush Paddle Hair Brush, Black

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Rs.789.00 Rs.899.00