L Or al Professionnel Serie Expert Liss Unlimited Blow Dry Serum For Frizz free Hair Smoothens hair controls frizz adds shine With Primrose oil

0 reviews
Smart Rank ⓘ 80/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • L'Oréal Professionnel Serie Expert Liss Unlimited Blow Dry Serum for frizz-free hair.
  • Smoothens hair, controls frizz, and adds shine with Primrose oil.
  • Ideal for those with frizzy, unruly hair seeking a smooth, sleek finish.
  • Lightweight formula keeps hair manageable without greasiness, suitable for daily use.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Highly competitive hair serum with strong brand backing and good feature fit for the Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 4,512
Total / Avg 4.30★ 4,512
Consensus: 4.30★ from 4,512 total reviews
Rs.675.75 Rs.795.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name L'Oréal Professionnel Serie Expert Liss Unlimited Blow Dry Serum
Model B08K91VR16
Price 890.0000
Key Ingredient Primrose oil
Benefits Frizz control, smoothening, adds shine
Pros Tames frizz, lightweight formula
Cons May require frequent application, not suitable for extremely dry hair
Details

L Or al Professionnel Serie Expert Liss Unlimited Blow Dry Serum For Frizz free Hair Smoothens hair controls frizz adds shine With Primrose oil

About Product: L'Oréal Professionnel Serie Expert Liss Unlimited Blow Dry Serum is a specially formulated serum designed to provide frizz-free, smooth and shiny hair.

Key Features: This serum contains Primrose oil which helps in smoothening hair, controlling frizz and adding a beautiful shine to your hair.

For whom: This product is suitable for anyone who struggles with frizzy hair and is looking for a solution to achieve smooth and shiny hair.

Pros & Cons: Pros: Helps in taming frizz, adds shine, lightweight formula that doesn't weigh hair down. Cons: May require frequent application for long-lasting results, may not be suitable for extremely dry or damaged hair types.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The serum's frizz control, smoothing, and shine-boosting properties align well with Indian consumers' hair care needs. Vogue India, Elle India
Brand Strength 20 18 L'Oréal Professionnel is a well-known and trusted brand in the Indian market. Brand Equity, Business Standard
Category Momentum 20 15 Hair serums are in high demand due to increasing focus on hair care in the Indian market. Mintel, Euromonitor
Price Positioning 20 10 Competitively priced compared to other premium hair serums available in India. Femina, India Today
Competition 10 8 Faces competition from other established hair serum brands in India offering similar benefits. Vogue India, Elle India
Use-case Advantage 5 5 Addresses the common need for frizz-free and smooth hair in the Indian climate. Cosmopolitan India
Final Market Score 100 76/100 (3.80/5) Highly competitive hair serum with strong brand backing and good feature fit for the Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The serum's frizz control, smoothing, and shine-boosting properties align well with Indian consumers' hair care needs.
    Sources: Vogue India, Elle India
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: L'Oréal Professionnel is a well-known and trusted brand in the Indian market.
    Sources: Brand Equity, Business Standard
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Hair serums are in high demand due to increasing focus on hair care in the Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to other premium hair serums available in India.
    Sources: Femina, India Today
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Faces competition from other established hair serum brands in India offering similar benefits.
    Sources: Vogue India, Elle India
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the common need for frizz-free and smooth hair in the Indian climate.
    Sources: Cosmopolitan India
Summary
Highly competitive hair serum with strong brand backing and good feature fit for the Indian market.

Quick Compare

L'Or?al Professionnel Serie Expert Liss Unlimited Blow Dry Serum | For Frizz-free Hair | Smoothens hair, controls frizz & adds shine | With Primrose oil
Rs.890.00
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Where to Buy

Nykaa
₹625.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹650.00
2-3 days · ⭐ 4.1/5
Buy
Sephora India
₹650.00
N/A · ⭐ 4.3/5
-
L'Oreal Professionnel Salons
₹600.00
N/A · ⭐ 4.5/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
625.00 2-4 days 4.2/5 Buy Now
Amazon India
650.00 2-3 days 4.1/5 Buy Now
Sephora India
650.00 N/A 4.3/5 -
L'Oreal Professionnel Salons
600.00 N/A 4.5/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.675.75 Rs.795.00

GO TO STORE GO TO STORE

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Best price
Rs.675.75 Rs.795.00