John Frieda Frizz Ease Hair Serum Extra Strength Formula 50ml

John Frieda Frizz Ease Hair Serum Extra Strength Formula 50ml

About Product: The John Frieda Frizz-Ease Hair Serum Extra Strength Formula is designed to tame frizz and flyaways, leaving hair smooth and shiny. This serum is ideal for those with frizzy or unruly hair looking for a sleek finish.

Key Features: - Extra strength formula for maximum control - Helps to eliminate frizz and flyaways - Leaves hair looking smooth and shiny - Lightweight and non-greasy

For whom: This hair serum is suitable for both men and women with frizzy or unruly hair looking for a sleek and polished finish.

Pros: - Extra strength formula provides maximum control - Helps to eliminate frizz and flyaways - Lightweight and non-greasy formula - Leaves hair looking smooth and shiny

Cons: - Some users may find the scent too strong - May not be suitable for those with very fine hair

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	The extra strength formula of the serum meets the needs of Indian consumers with frizzy hair.	Beauty Insider
Brand Strength	20	10	John Frieda is a well-known brand with a loyal customer base in India.	Brandwatch
Category Momentum	20	15	Hair serums are a fast-growing category in the Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar serums in the market.	Retail Gazette
Competition	10	6	Facing strong competition from local and international brands offering similar products.	Business Standard
Use-case Advantage	5	5	Provides long-lasting frizz control in humid Indian weather conditions.	Vogue India
Final Market Score	100	66/100 (3.30/5)	John Frieda Frizz Ease Extra Strength Hair Serum is well-positioned in the competitive Indian hair serum market.

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