Sunsilk Nourishing Soft Smooth Shampoo With Egg Protein Almond Oil Vitamin C For 2X Smoother and Softer Hair 650 ml

0 reviews
Smart Rank ⓘ 79/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Achieve 2X smoother and softer hair with Sunsilk's nourishing formula, enriched with egg protein, almond oil, and Vitamin C.
  • This shampoo strengthens and moisturizes all hair types, making it perfect for those with dry, damaged, or frizzy hair.
  • Enjoy healthy and shiny hair as this shampoo works to improve overall hair condition with essential nutrients.
  • Affordable at 730.0000, Sunsilk Nourishing Soft & Smooth Shampoo is a great choice for anyone looking to enhance their hair care routine.

Market-Based Score (India)

76/100 (3.80/5)
Good value
Sunsilk Nourishing Soft Smooth Shampoo is well-positioned in the Indian market with strong brand presence and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 4,620
Total / Avg 4.20★ 4,620
Consensus: 4.20★ from 4,620 total reviews
Rs.510.00 Rs.510.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Name Sunsilk Nourishing Soft & Smooth Shampoo
Model B01M7NYHJY
Volume 650 ml
Key Ingredients Egg Protein, Almond Oil, Vitamin C
Benefits 2X Smoother and Softer Hair
Suitable For All Hair Types
Pros Nourishes and strengthens hair
Cons May not suit sensitive scalp
Price 730.0000
Details

Sunsilk Nourishing Soft Smooth Shampoo With Egg Protein Almond Oil Vitamin C For 2X Smoother and Softer Hair 650 ml

Sunsilk Nourishing Soft & Smooth Shampoo is a nourishing hair care product that is specifically formulated to provide 2X smoother and softer hair. Enriched with essential nutrients like egg protein, almond oil, and Vitamin C, this shampoo helps to strengthen and moisturize the hair, leaving it looking healthy and shiny.

Key Features:
- Contains egg protein, almond oil, and Vitamin C
- Provides 2X smoother and softer hair
- Strengthens and moisturizes the hair
- Leaves hair looking healthy and shiny

For whom:
This shampoo is suitable for all hair types, especially for those looking to nourish and soften their hair. It is ideal for individuals with dry, damaged, or frizzy hair who want to improve the overall condition of their hair.

Pros:
- Nourishes and strengthens the hair
- Provides 2X smoother and softer hair
- Contains essential nutrients for healthy hair

Cons:
- May not be ideal for individuals with sensitive scalp
- Some users may find the scent to be too strong

Overall, Sunsilk Nourishing Soft & Smooth Shampoo is a great option for those looking to improve the softness and smoothness of their hair. Its nourishing formula and essential nutrients make it a must-have for anyone looking to achieve healthier and more manageable hair.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Egg protein, almond oil, and Vitamin C align with current consumer trends for hair care products. Euromonitor
Brand Strength 20 18 Sunsilk is a well-established brand in the Indian market. Brandwatch
Category Momentum 20 15 Shampoos category growing steadily in India. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. AC Nielsen
Competition 10 10 Facing strong competition from other established shampoo brands offering similar benefits. GfK
Use-case Advantage 5 3 Addresses the need for smoother and softer hair, a common desire among Indian consumers. Kantar
Final Market Score 100 76/100 (3.80/5) Sunsilk Nourishing Soft Smooth Shampoo is well-positioned in the Indian market with strong brand presence and competitive pricing.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Egg protein, almond oil, and Vitamin C align with current consumer trends for hair care products.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Sunsilk is a well-established brand in the Indian market.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Shampoos category growing steadily in India.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: AC Nielsen
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing strong competition from other established shampoo brands offering similar benefits.
    Sources: GfK
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses the need for smoother and softer hair, a common desire among Indian consumers.
    Sources: Kantar
Summary
Sunsilk Nourishing Soft Smooth Shampoo is well-positioned in the Indian market with strong brand presence and competitive pricing.

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Price Comparison

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