OGX Brazilian Keratin Therapy Conditioner 385ml

0 reviews
Smart Rank ⓘ 81/100
Based on Market Score (81/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Strengthens and smooths damaged or weak hair
  • Nourishes with coconut oil, avocado oil, and cocoa butter
  • Gentle sulfate-free formula suitable for daily use
  • Restores natural strength and shine for all hair types

Market-Based Score (India)

81/100 (4.05/5)
Good value
OGX Brazilian Keratin Therapy Conditioner 385ml is a strong contender in the premium conditioner segment in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 5,876
Total / Avg 4.00★ 5,876
Consensus: 4.00★ from 5,876 total reviews
Rs.171.00 Rs.180.00
Best price from Amazon.in Amazon.in
Key Features
Category Conditioner
Volume 385ml
Key Ingredients Keratin proteins, Avocado oil, Cocoa butter, Coconut oil
Sulfate-Free Yes
Suitable For All hair types
Fragrance Coconut and vanilla
Pros Repairs and strengthens hair
Cons Scent may be too strong for some
Details

OGX Brazilian Keratin Therapy Conditioner 385ml

OGX Brazilian Keratin Therapy Conditioner is a luxurious conditioner that helps to strengthen and restore damaged hair.

Key Features: - Contains a blend of keratin proteins, avocado oil, cocoa butter, and coconut oil to help smooth and strengthen hair - Helps to repair and nourish damaged hair, leaving it soft, smooth, and manageable - Sulfate-free formula is gentle on hair and helps to protect color-treated hair - Infused with a delicious coconut and vanilla scent - Suitable for all hair types

For whom: This conditioner is perfect for those with damaged, dry, and frizzy hair who are looking to repair and strengthen their locks.

Pros: - Leaves hair feeling soft, smooth, and manageable - Helps to repair and strengthen damaged hair - Sulfate-free formula is gentle on hair - Delicious coconut and vanilla scent

Cons: - Some may find the scent too strong - May not be moisturizing enough for extremely dry hair types

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Brazilian Keratin Therapy is popular in India for hair repair and smoothening. Vogue, Elle
Brand Strength 20 18 OGX is a well-established brand with a loyal customer base in India. Brandwatch, Kantar
Category Momentum 20 15 Growing demand for premium hair care products in Indian market. Mintel, Euromonitor
Price Positioning 20 15 Competitively priced compared to similar premium conditioners in the market. Retail360, Business Standard
Competition 10 10 Facing competition from other premium brands offering keratin-based conditioners. Cosmopolitan, India Today
Use-case Advantage 5 3 Offers deep conditioning suitable for Indian hair types and conditions. Femina
Final Market Score 100 81/100 (4.05/5) OGX Brazilian Keratin Therapy Conditioner 385ml is a strong contender in the premium conditioner segment in India.
Market-Based Score
81/100 (4.05/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Brazilian Keratin Therapy is popular in India for hair repair and smoothening.
    Sources: Vogue, Elle
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: OGX is a well-established brand with a loyal customer base in India.
    Sources: Brandwatch, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium hair care products in Indian market.
    Sources: Mintel, Euromonitor
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar premium conditioners in the market.
    Sources: Retail360, Business Standard
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing competition from other premium brands offering keratin-based conditioners.
    Sources: Cosmopolitan, India Today
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Offers deep conditioning suitable for Indian hair types and conditions.
    Sources: Femina
Summary
OGX Brazilian Keratin Therapy Conditioner 385ml is a strong contender in the premium conditioner segment in India.

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Where to Buy

Amazon India
₹725.00
2-3 days · ⭐ 4.5/5
Buy
Nykaa
₹725.00
3-5 days · ⭐ 4/5
Buy
Health & Glow
₹750.00
N/A · ⭐ 4/5
-
NewU
₹750.00
N/A · ⭐ 3.5/5
-
StorePrice (₹)DeliveryRatingLink
Amazon India
725.00 2-3 days 4.5/5 Buy Now
Nykaa
725.00 3-5 days 4/5 Buy Now
Health & Glow
750.00 N/A 4/5 -
NewU
750.00 N/A 3.5/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.171.00 Rs.180.00

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Best price
Rs.171.00 Rs.180.00