L Or al Professionnel Serie Expert Absolut Repair Serum For dry and damaged hair Provides softness and shine With Wheat Oil 90ml

0 reviews
L Or al Professionnel Serie Expert Absolut Repair Serum For dry and damaged hair Provides softness and shine With Wheat Oil 90ml
Smart Rank ⓘ 80/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Nourishes and repairs dry, damaged hair with wheat oil
  • Lightweight formula for smooth, healthy hair
  • Smooths frizz and enhances shine
  • Restores strength and vitality to all hair types

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position the product well in the competitive Indian hair oil market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 13,471
Total / Avg 4.30★ 13,471
Consensus: 4.30★ from 13,471 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Provides softness to hair
  • Adds shine to hair
  • Contains Wheat Oil for nourishment

⚠️ What to Watch

  • May be too heavy for some hair types
  • Scent may be overpowering for some
  • Price point is high for the quantity
Rs.227.00 Rs.550.00
Best price from Amazon.in Amazon.in
Key Features
Category Hair Care
Product Type Serum
Volume 90ml
Key Ingredient Wheat Oil
Benefits Nourishes, Repairs, Hydrates
Hair Type Dry and Damaged
Usage Suitable for all hair types
Price 1390.0000
Details

L Or al Professionnel Serie Expert Absolut Repair Serum For dry and damaged hair Provides softness and shine With Wheat Oil 90ml

About Product:

The L'Oréal Professionnel Serie Expert Absolut Repair Serum is specifically designed for dry and damaged hair. This serum helps to nourish and repair hair, leaving it soft and shiny.

Key Features:

This serum is infused with Wheat Oil, which helps to deeply nourish and hydrate dry and damaged hair. It helps to strengthen and repair the hair fibers, leaving hair healthier and more manageable.

For whom:

This serum is perfect for those with dry and damaged hair in need of some extra care and hydration. It is suitable for all hair types and can be used on both natural and color-treated hair.

Pros:

- Provides deep nourishment and hydration
- Strengthens and repairs hair fibers
- Leaves hair soft, shiny, and more manageable

Cons:

- May be a bit heavy for those with fine hair
- Some users may find the scent to be too strong

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Wheat oil is a popular ingredient for repairing dry and damaged hair in India. Nielsen
Brand Strength 20 18 L'Oréal Professionnel is a trusted brand in the Indian haircare market. Euromonitor
Category Momentum 20 15 Growing demand for premium hair oils in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium hair oils in India. GfK
Competition 10 8 Facing strong competition from other established premium hair oil brands in India. IRI
Use-case Advantage 5 5 Addresses the specific need for hair repair among Indian consumers. Kantar
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position the product well in the competitive Indian hair oil market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Wheat oil is a popular ingredient for repairing dry and damaged hair in India.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: L'Oréal Professionnel is a trusted brand in the Indian haircare market.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium hair oils in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium hair oils in India.
    Sources: GfK
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing strong competition from other established premium hair oil brands in India.
    Sources: IRI
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses the specific need for hair repair among Indian consumers.
    Sources: Kantar
Summary
Strong brand and feature fit position the product well in the competitive Indian hair oil market.

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Where to Buy

Nykaa
₹640.00
2-4 days · ⭐ 4.3/5
Buy
Flipkart
₹640.00
3-5 days · ⭐ 4.2/5
Buy
Shoppers Stop
₹750.00
N/A · ⭐ 4.1/5
-
Health & Glow
₹700.00
N/A · ⭐ 4/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
640.00 2-4 days 4.3/5 Buy Now
Flipkart
640.00 3-5 days 4.2/5 Buy Now
Shoppers Stop
750.00 N/A 4.1/5 -
Health & Glow
700.00 N/A 4/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.227.00 Rs.550.00

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Rs.227.00 Rs.550.00