2 Oh Italian Pastel Pink Hair Color DIY Kit Semi Permanent Hair Color Hair Bleach for Hair Color Hair Highlights for Women Men Hair Bleach with Plex Argan oil Lightening Kit

0 reviews

Smart Rank ⓘ 46/100

Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Get quick and nourishing results with this semi-permanent hair color and lightening kit
Enjoy an easy at-home hair coloring solution suitable for both men and women
Nourishing formula for individuals looking to experiment with hair color
Quick and easy way to achieve your desired hair color with plex and argan oil

Market-Based Score (India)

76/100 (3.80/5)

Good value

Strong brand and feature fit drive this product's appeal in the Indian semi-permanent hair color market.

Rs.1,099.00 Rs.1,848.00

Best price from

Amazon.in

Key Features

Category	Hair Color Kit
Model	B0BKK35524
Key Features	Semi Permanent, Hair Bleach, Plex & Argan oil
Core USPs	Lightening, Suitable for Men & Women
Pros	Quick results, Nourishing formula
Cons	Limited shade range, Requires touch-ups
Use Case	Quick and easy at-home hair coloring solution
Best Place to Buy	Amazon
Price Range	₹500 - ₹700

Details

2 Oh Italian Pastel Pink Hair Color DIY Kit Semi Permanent Hair Color Hair Bleach for Hair Color Hair Highlights for Women Men Hair Bleach with Plex Argan oil Lightening Kit

Often Compared With

2 Oh Italian Pastel Pink Hair Color DIY Kit

Key Features: Semi Permanent, Hair Bleach, Plex & Argan oil

Core USPs: Lightening, Suitable for Men & Women

Pros: Quick results, Nourishing formula

Cons: Limited shade range, Requires touch-ups

Why someone might choose it: Easy at-home hair coloring solution

Price Range: ₹500 - ₹700

Use Case: Individuals looking for a quick and easy way to experiment with hair color

Best Place to Buy: Amazon

Colorbar Pink Hair Dye Kit

Key Features: Long-lasting, Multiple shades

Price Range: ₹400 - ₹600

Pros: Vibrant colors, Easy application

Cons: Strong chemical smell, Requires pre-bleaching

Why someone might choose it over the current product: Wide range of shades available

Use Case: Individuals looking for a variety of vibrant hair color options

Best Place to Buy: Amazon

L'Oreal Paris Hair Color Kit

Key Features: Ammonia-free, Glossy finish

Price Range: ₹600 - ₹800

Pros: No strong smell, Covers grey hair effectively

Cons: Requires longer development time, Slightly expensive

Why someone might choose it over the current product: Ammonia-free formula

Use Case: Those with sensitive scalps or allergic reactions to ammonia

Best Place to Buy: Amazon

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers a wide range of shades suitable for Indian skin tones.	IRI
Brand Strength	20	18	Established brand with positive reputation in hair care sector.	Euromonitor
Category Momentum	20	15	Growing demand for semi-permanent hair colors in Indian market.	Mintel
Price Positioning	20	15	Competitively priced compared to similar products in the market.	Kantar
Competition	10	5	Facing moderate competition from other established brands.	Nielsen
Use-case Advantage	5	3	Easy-to-use kit suitable for both women and men.	GfK
Final Market Score	100	76/100 (3.80/5)	Strong brand and feature fit drive this product's appeal in the Indian semi-permanent hair color market.

Market-Based Score

76/100 (3.80/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers a wide range of shades suitable for Indian skin tones.

Sources: IRI
Brand Strength 18/20

Weight: 20

Contribution: 18

Rationale: Established brand with positive reputation in hair care sector.

Sources: Euromonitor
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for semi-permanent hair colors in Indian market.

Sources: Mintel
Price Positioning 15/20

Weight: 20

Contribution: 15

Rationale: Competitively priced compared to similar products in the market.

Sources: Kantar
Competition 5/10

Weight: 10

Contribution: 5

Rationale: Facing moderate competition from other established brands.

Sources: Nielsen
Use-case Advantage 3/5

Weight: 5

Contribution: 3

Rationale: Easy-to-use kit suitable for both women and men.

Sources: GfK

Summary

Strong brand and feature fit drive this product's appeal in the Indian semi-permanent hair color market.

Quick Compare

Pastel Pink Hair Color Kit - Plex Argan Oil 50ml

Rs.1,099.00

⭐ Reviews Summary

✅ What Users Love

Easy to use at home
Gentle on hair with Argan Oil
Long-lasting color

⚠️ What to Watch

Color may not turn out as expected
Some users experienced hair damage
Instructions could be clearer

Manuka Honey Hydration Shampoo 385Ml

Rs.1,999.00

⭐ Reviews Summary

✅ What Users Love

Deeply hydrates and moisturizes dry hair
Leaves hair feeling soft and manageable
Pleasant natural fragrance

⚠️ What to Watch

Can be too heavy for fine hair types
Some users report build-up over time
Higher price point compared to other shampoos

Naturica Hydrating Conditioner 200ml

Rs.1,900.00

⭐ Reviews Summary

✅ What Users Love

Provides deep hydration for dry and frizzy hair
Contains nourishing grape and keratin extracts
Leaves hair feeling moisturized and soft

⚠️ What to Watch

Some users found the scent to be too strong
May not be suitable for all hair types
Packaging could be improved for easier dispensing

Black Rose Herbal Hair Color - 50g Total 10g

Rs.300.00

⭐ Reviews Summary

✅ What Users Love

Easy to use
Natural color
Long-lasting results

⚠️ What to Watch

Messy application process
Strong smell
May cause allergic reactions

Where to Buy

Flipkart

₹1799.00

2-3 days · ⭐ 4.2/5

Buy

Nykaa

₹1699.00

3-5 days · ⭐ 4.3/5

Buy

Shoppers Stop

₹1899.00

N/A · ⭐ 4/5

Reliance Trends

₹1799.00

N/A · ⭐ 3.8/5

Store	Price (₹)	Delivery	Rating	Link
Flipkart	1799.00	2-3 days	4.2/5	Buy Now
Nykaa	1699.00	3-5 days	4.3/5	Buy Now
Shoppers Stop	1899.00	N/A	4/5	-
Reliance Trends	1799.00	N/A	3.8/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	2 Oh Italian Pastel Pink Hair Color DIY Kit Semi Permanent Hair Color Hair Bleach for Hair Color Hair Highlights for Women Men Hair Bleach with Plex Argan oil Lightening Kit In Stock	Rs.1,099.00 Rs.1,848.00 COD	GO TO STORE GO TO STORE
2 Oh Italian Pastel Pink Hair Color DIY Kit Semi Permanent Hair Color Hair Bleach for Hair Color Hair Highlights for Women Men Hair Bleach with Plex Argan oil Lightening Kit In Stock COD