Saffola Veggie Oats 38g

0 reviews
Smart Rank ⓘ 74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a tasty, anytime snack with Saffola Masala Oats in Veggie Twist flavor
  • Get the goodness of millets like Bajra & Jowar without any added preservatives
  • Quick and easy to prepare - ready in just 3 minutes for your convenience
  • Oats help in managing weight, making it a healthy choice for your diet

Market-Based Score (India)

66/100 (3.30/5)
Decent
Saffola Masala Oats Veggie Twist is a strong contender in the growing healthy snack market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 1,183
Total / Avg 4.30★ 1,183
Consensus: 4.30★ from 1,183 total reviews
Rs.17.00 Rs.18.00
Best price from Amazon.in Amazon.in
Key Features
Category Snack
Flavor Veggie Twist
Preparation Time 3 mins
Key Ingredients Millets, Bajra, Jowar
Preservatives No added preservatives
Maida No maida
Health Benefit Weight management
Suitable For Anyone looking for a quick snack
Details
Key Features: Saffola Masala Oats in Veggie Twist flavor is a tasty and convenient anytime snack that is ready in just 3 minutes. It contains the goodness of millets such as Bajra and Jowar, making it a healthy option for snacking. Plus, it is free from maida and added preservatives.

For whom: This product is suitable for anyone looking for a quick and nutritious snack option. It is a great choice for those who are conscious about managing their weight as oats are known to aid in weight management.

Pros: Saffola Masala Oats in Veggie Twist flavor is not only delicious but also a healthy snack option. It is easy to prepare and can be enjoyed on the go. The added millets provide extra nutritional benefits, and the absence of maida and preservatives makes it a healthier choice.

Cons: Some may find the flavor of veggie twist to be different from traditional masala oats variants. Additionally, those with specific dietary restrictions may need to check the ingredients list for allergens.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 18 The product features healthy ingredients and quick preparation, appealing to health-conscious consumers. IDC, FMCG News
Brand Strength 20 16 Saffola is a well-recognized brand associated with health and quality. Mintel, BrandZ
Category Momentum 20 15 The ready-to-eat segment is growing rapidly in India due to convenience. Nielsen, Euromonitor
Price Positioning 20 10 Pricing is competitive but slightly premium compared to traditional snacks. MarketWatch, Statista
Competition 10 3 Facing competition from other healthy snack brands but holds a unique position. Euromonitor, FMCG News
Use-case Advantage 5 4 Ideal for quick meals or snacks, fitting well into busy lifestyles. Nielsen, Mintel
Final Market Score 100 66/100 (3.30/5) Saffola Masala Oats Veggie Twist is a strong contender in the growing healthy snack market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 18/25
    Weight: 25
    Contribution: 18
    Rationale: The product features healthy ingredients and quick preparation, appealing to health-conscious consumers.
    Sources: IDC, FMCG News
  • Brand Strength 16/20
    Weight: 20
    Contribution: 16
    Rationale: Saffola is a well-recognized brand associated with health and quality.
    Sources: Mintel, BrandZ
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The ready-to-eat segment is growing rapidly in India due to convenience.
    Sources: Nielsen, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Pricing is competitive but slightly premium compared to traditional snacks.
    Sources: MarketWatch, Statista
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: Facing competition from other healthy snack brands but holds a unique position.
    Sources: Euromonitor, FMCG News
  • Use-case Advantage 4/5
    Weight: 5
    Contribution: 4
    Rationale: Ideal for quick meals or snacks, fitting well into busy lifestyles.
    Sources: Nielsen, Mintel
Summary
Saffola Masala Oats Veggie Twist is a strong contender in the growing healthy snack market.

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Price Comparison

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Amazon.in More Detail

Rs.17.00 Rs.18.00

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Saffola Masala Oats |38g|Veggie Twist | Tasty, Anytime Snack | Ready in 3 mins | Millets Goodness- with Bajra & Jowar | No maida , No added preservatives | Oats helps manage weight

Estimated Delivery: 2-3 days
In Stock COD

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Rs.17.00 Rs.18.00