Blue Heaven Lash Twist Curling Mascara Waterproof Black Quick Dry No Clumping Long Lasting Mascara for Women 12ml

0 reviews
Blue Heaven Lash Twist Curling Mascara Waterproof Black Quick Dry No Clumping Long Lasting Mascara for Women 12ml
Smart Rank ⓘ 72/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Achieve long, voluminous lashes that last all day
  • Save time with quick-dry formula
  • Flawless finish with no clumping
  • Waterproof formula perfect for all-day wear

Market-Based Score (India)

66/100 (3.30/5)
Decent
Blue Heaven Lash Twist Curling Mascara is well-positioned in the Indian market for its quality and competitive pricing.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 4,317
Total / Avg 4.00★ 4,317
Consensus: 4.00★ from 4,317 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Waterproof formula
  • Quick-drying
  • Long-lasting

⚠️ What to Watch

  • Difficult to remove
  • May smudge in hot weather
  • Brush design could be improved
Rs.655.00 Rs.690.00
Best price from Amazon.in Amazon.in
Key Features
Category Cosmetics
Product Type Mascara
Color Waterproof Black
Volume 12ml
Key Feature 1 Quick Dry
Key Feature 2 No Clumping
Key Feature 3 Long Lasting
Key Feature 4 Waterproof
Details

Blue Heaven Lash Twist Curling Mascara Waterproof Black Quick Dry No Clumping Long Lasting Mascara for Women 12ml


The Blue Heaven Lash Twist Curling Mascara in Waterproof Black is a must-have for anyone who loves to enhance their lashes. This mascara not only adds length and volume to your lashes but also helps curl them for a dramatic look that lasts all day and night.
Key Features: - Quick Dry formula for easy application - No Clumping for a smooth finish - Long Lasting formula that stays put all day - Waterproof for smudge-proof wear
For whom: This mascara is perfect for women who want to achieve bold and beautiful lashes without the hassle of clumping or smudging. Whether you're heading to a special event or just want to elevate your everyday look, this mascara will be your new go-to.
Pros: - Quick drying formula saves time during application - Waterproof feature ensures long-lasting wear - Curling effect adds a dramatic touch to your lashes
Cons: - May be difficult to remove with just regular makeup remover - Some users may prefer a non-waterproof formula for easier removal 

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Waterproof, quick-dry, and long-lasting formula meet market preferences. BeautyToday
Brand Strength 20 18 Established brand with good reputation in cosmetics. BrandWatch
Category Momentum 20 15 Growing demand for mascaras in Indian market. IDC
Price Positioning 20 10 Competitively priced compared to similar mascaras in the market. RetailGazette
Competition 10 0 Highly competitive market with many established brands. MarketWatch
Use-case Advantage 5 3 Addresses the need for a reliable and long-lasting mascara. FashionInsider
Final Market Score 100 66/100 (3.30/5) Blue Heaven Lash Twist Curling Mascara is well-positioned in the Indian market for its quality and competitive pricing.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Waterproof, quick-dry, and long-lasting formula meet market preferences.
    Sources: BeautyToday
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with good reputation in cosmetics.
    Sources: BrandWatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for mascaras in Indian market.
    Sources: IDC
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar mascaras in the market.
    Sources: RetailGazette
  • Competition 0/10
    Weight: 10
    Contribution: 0
    Rationale: Highly competitive market with many established brands.
    Sources: MarketWatch
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Addresses the need for a reliable and long-lasting mascara.
    Sources: FashionInsider
Summary
Blue Heaven Lash Twist Curling Mascara is well-positioned in the Indian market for its quality and competitive pricing.

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Where to Buy

Nykaa
₹125.00
2-4 days · ⭐ 4.2/5
Buy
Flipkart
₹120.00
3-5 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹130.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹135.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
125.00 2-4 days 4.2/5 Buy Now
Flipkart
120.00 3-5 days 4.0/5 Buy Now
Shoppers Stop
130.00 N/A 4.3/5 -
Health & Glow
135.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.655.00 Rs.690.00

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