Cover Your Gray Waterproof Root Color Touch up Black

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Convenient root touch-up for covering gray roots quickly and effectively
Waterproof formula lasts through rain, sweat, and swimming
Easy and precise application with wand applicator
Blends seamlessly with existing hair color for a natural look

Market-Based Score (India)

66/100 (3.30/5)

Decent

Competitively positioned waterproof root color touch-up with strong market fit.

Rs.1,296.00 Rs.9,499.00

Best price from

Amazon.in

Key Features

Category	Hair Care
Product Type	Root Touch Up
Color	Black
Waterproof	Yes
Applicator	Wand
Blend	Seamless
Suitable For	All Hair Types
Pros	Easy to use, Portable, Variety of shades
Cons	May need reapplication after washes

Details

Cover Your Gray Waterproof Root Color Touch up Black

Cover Your Gray Waterproof Root Color Touch up Black is a convenient and easy-to-use root touch-up product designed to cover gray roots quickly and effectively. Perfect for those in between salon visits or for busy individuals on the go.

Key Features: - Waterproof formula that lasts through rain, sweat, and swimming - Comes in a convenient wand applicator for easy and precise application - Blends seamlessly with existing hair color for a natural look - Available in a variety of shades to match your hair color perfectly

For whom: This product is ideal for anyone looking to cover up gray roots or regrowth between colorings. It is suitable for all hair types and colors.

Pros: - Easy and convenient to use - Waterproof formula for long-lasting coverage - Blends seamlessly with hair color - Portable and great for travel - Variety of shades available to match your hair color

Cons: - May need to be reapplied after a few washes - Some users may find the wand applicator tricky to use at first

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Waterproof and long-lasting color solution meets consumer needs for durability.	Vogue India
Brand Strength	20	10	Established brand with a reputation for quality hair color solutions.	Brand Equity
Category Momentum	20	15	Growing demand for permanent hair color products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products in the market.	Retail Today
Competition	10	6	Facing moderate competition from other brands offering similar root color solutions.	Beauty Insider
Use-case Advantage	5	5	Convenient root touch-up solution for busy individuals seeking quick fixes.	Femina
Final Market Score	100	66/100 (3.30/5)	Competitively positioned waterproof root color touch-up with strong market fit.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Waterproof and long-lasting color solution meets consumer needs for durability.

Sources: Vogue India
Brand Strength 10/20

Weight: 20

Contribution: 10

Rationale: Established brand with a reputation for quality hair color solutions.

Sources: Brand Equity
Category Momentum 15/20

Weight: 20

Contribution: 15

Rationale: Growing demand for permanent hair color products in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products in the market.

Sources: Retail Today
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other brands offering similar root color solutions.

Sources: Beauty Insider
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient root touch-up solution for busy individuals seeking quick fixes.

Sources: Femina

Summary

Competitively positioned waterproof root color touch-up with strong market fit.

Quick Compare

Cover Your Gray Black Touch Up - Consistent Color

Rs.9,499.00

⭐ Reviews Summary

✅ What Users Love

Easy to apply
Long-lasting color
Waterproof

⚠️ What to Watch

Limited color options
Can be messy during application
May cause scalp irritation for some users

Hilary Rhoda Matte Kiss 3g

Rs.179.00

⭐ Reviews Summary

✅ What Users Love

Highly pigmented
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Not long-lasting as claimed

Swiss Beauty Matte Compact 9g

Rs.229.00

⭐ Reviews Summary

✅ What Users Love

Provides a smooth, matte finish that blurs imperfections.
Lightweight formula with SPF 10 for sun protection.
Enriched with Vitamin E, promoting skin health.

⚠️ What to Watch

Limited shade range may not suit all skin tones.
May require frequent touch-ups throughout the day.
Some users report a chalky texture on the skin.

Aroma Magic Hair Repair 200ml

Rs.235.00

⭐ Reviews Summary

✅ What Users Love

Effective in reducing split ends
Leaves hair feeling soft and moisturized
Promotes hair growth and adds shine

⚠️ What to Watch

Strong fragrance that may not appeal to everyone
Some users experienced greasiness after use
Not suitable for all hair types, can weigh down fine hair

Where to Buy

Amazon India

₹699.00

2-3 days · ⭐ 4.2/5

Buy

Flipkart

₹750.00

3-5 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹799.00

N/A · ⭐ 4.3/5

NewU

₹750.00

N/A · ⭐ 4.1/5

Store	Price (₹)	Delivery	Rating	Link
Amazon India	699.00	2-3 days	4.2/5	Buy Now
Flipkart	750.00	3-5 days	4.0/5	Buy Now
Shoppers Stop	799.00	N/A	4.3/5	-
NewU	750.00	N/A	4.1/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Cover Your Gray Waterproof Root Color Touch up Black In Stock	Rs.1,296.00 Rs.9,499.00 COD	GO TO STORE GO TO STORE
Cover Your Gray Waterproof Root Color Touch up Black In Stock COD