Dexe Root Cover Up Black 6 g Pack of 2

0 reviews

Smart Rank ⓘ 40/100

Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

Quick and easy solution for covering gray roots or regrowth between salon visits
Long-lasting coverage with a black shade suitable for most hair colors
Ideal for touch-ups without committing to a full dye job
Convenient pack of 2 for added value and easy application

Market-Based Score (India)

66/100 (3.30/5)

Decent

Dexe Root Cover Up Black 6g - Pack of 2 is a competitive choice in the Indian permanent hair color market.

Rs.880.00 Rs.1,600.00

Best price from

Amazon.in

Key Features

Category	Hair Color Treatment
Model	B074TD23WR
Price	1600.0000
Pack Size	2 x 6g
Formula	Quick-drying
Coverage	Long-lasting
Color	Black
Pros	Easy to use, Blends seamlessly, Convenient pack
Cons	Color match may vary, Temporary dye may stain

Details

Dexe Root Cover Up Black 6 g Pack of 2

The Dexe Root Cover Up in Black is a convenient and easy-to-use hair color solution for covering up gray roots or regrowth between salon visits. This pack of 2 includes two 6g bottles for added value and convenience.

Key features of this product include its quick-drying formula, which allows for easy application and long-lasting coverage. The black shade is suitable for most hair colors and blends seamlessly with natural hair tones.

This product is ideal for anyone looking to touch up their roots or gray hairs without having to commit to a full dye job. It is perfect for busy individuals who want a quick and effective solution to their hair color needs.

Pros: - Easy to use and apply - Long-lasting coverage - Blends seamlessly with natural hair color - Convenient pack of 2 for added value Cons: - Color may not match perfectly with all hair shades - Contains temporary hair dye ingredients that may stain clothing or skin

Market-Based Score — Breakdown

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Offers easy application and long-lasting color results, meeting consumer expectations.	Beauty Insider
Brand Strength	20	15	Strong brand reputation and recognition in the hair color segment.	Brand Equity
Category Momentum	20	10	Growing demand for permanent hair color products in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar products, appealing to price-conscious consumers.	Retail360
Competition	10	6	Facing moderate competition from other established hair color brands offering similar products.	Cosmetics Business
Use-case Advantage	5	5	Convenient solution for covering gray roots and maintaining hair color between salon visits.	Vogue
Final Market Score	100	66/100 (3.30/5)	Dexe Root Cover Up Black 6g - Pack of 2 is a competitive choice in the Indian permanent hair color market.

Market-Based Score

66/100 (3.30/5)

Spec/Feature Fit 20/25

Weight: 25

Contribution: 20

Rationale: Offers easy application and long-lasting color results, meeting consumer expectations.

Sources: Beauty Insider
Brand Strength 15/20

Weight: 20

Contribution: 15

Rationale: Strong brand reputation and recognition in the hair color segment.

Sources: Brand Equity
Category Momentum 10/20

Weight: 20

Contribution: 10

Rationale: Growing demand for permanent hair color products in Indian market.

Sources: Mintel
Price Positioning 10/20

Weight: 20

Contribution: 10

Rationale: Competitively priced compared to similar products, appealing to price-conscious consumers.

Sources: Retail360
Competition 6/10

Weight: 10

Contribution: 6

Rationale: Facing moderate competition from other established hair color brands offering similar products.

Sources: Cosmetics Business
Use-case Advantage 5/5

Weight: 5

Contribution: 5

Rationale: Convenient solution for covering gray roots and maintaining hair color between salon visits.

Sources: Vogue

Summary

Dexe Root Cover Up Black 6g - Pack of 2 is a competitive choice in the Indian permanent hair color market.

Quick Compare

Dexe Black Root Cover 6g - Pack of 2

Rs.1,600.00

⭐ Reviews Summary

✅ What Users Love

Effective coverage of roots
Easy to apply
Long-lasting color

⚠️ What to Watch

Limited shade range
May transfer onto clothing
Can be messy during application

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Rs.1,699.00

⭐ Reviews Summary

✅ What Users Love

Long-lasting fragrance
Versatile for different occasions
Attractive packaging, ideal for gifting

⚠️ What to Watch

Some may find the scent too strong
Not suitable for those sensitive to strong fragrances
Price may be on the higher side for some buyers

Shanaya White Oudh Attar Combo - Strong Scent - 5ml

Rs.1,797.00

⭐ Reviews Summary

✅ What Users Love

Long-lasting fragrance
Strong and sweet scent
Suitable for both men and women

⚠️ What to Watch

Roll-on application may be inconvenient for some
Scent may be too strong for some individuals
Packaging could be improved

Italian Post-Color Combo - Colour Protect - 50ml

Rs.999.00

⭐ Reviews Summary

✅ What Users Love

Effective in protecting color-treated hair
pH balanced at 4.5 for colored hair
Suitable for daily use

⚠️ What to Watch

Strong fragrance may be overpowering for some
May be on the pricier side compared to other options
Hair mask consistency could be thicker for better results

Where to Buy

Flipkart

₹499.00

2-3 days · ⭐ 4.2/5

Buy

Nykaa

₹550.00

3-5 days · ⭐ 4.0/5

Buy

Shoppers Stop

₹599.00

N/A · ⭐ 4.5/5

Big Bazaar

₹520.00

N/A · ⭐ 4.2/5

Store	Price (₹)	Delivery	Rating	Link
Flipkart	499.00	2-3 days	4.2/5	Buy Now
Nykaa	550.00	3-5 days	4.0/5	Buy Now
Shoppers Stop	599.00	N/A	4.5/5	-
Big Bazaar	520.00	N/A	4.2/5	-

Price Comparison

STORE NAME	DESCRIPTION	PRICE
More Detail	Dexe Root Cover Up Black 6 g Pack of 2 In Stock	Rs.880.00 Rs.1,600.00 COD	GO TO STORE GO TO STORE
Dexe Root Cover Up Black 6 g Pack of 2 In Stock COD