Nourish Mantra s Jet Gaze Kajal Urban Rani Black 0 35g Made with Argan Oil Vitamin E Intense Pigmentation Long Lasting Retractable Kajal Pencil

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Nourish Mantra s Jet Gaze Kajal Urban Rani Black 0 35g Made with Argan Oil Vitamin E Intense Pigmentation Long Lasting Retractable Kajal Pencil
Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enhance your eye makeup with intense pigmentation for a bold look
  • Long-lasting wear ensures your makeup stays put all day
  • Made with nourishing Argan Oil and Vitamin E for gentle care
  • Convenient retractable pencil design for easy application on the go

Market-Based Score (India)

76/100 (3.80/5)
Good value
Premium kajal with unique formulation and competitive pricing, poised for strong market performance.

⭐ Reviews Summary

✅ What Users Love

  • Intense pigmentation
  • Long-lasting
  • Made with Argan Oil and Vitamin E

⚠️ What to Watch

  • Difficult to remove
  • May smudge easily
  • Price is on the higher side
Rs.273.00 Rs.325.00
Best price from Amazon.in Amazon.in
Key Features
Category Kajal
Color Urban Rani Black
Weight 0.35g
Ingredients Argan Oil, Vitamin E
Application Retractable Pencil
Pigmentation Intense
Texture Creamy
Suitability All Skin Types
Pros Long-lasting wear, Nourishing ingredients
Cons May smudge on oily skin
Details

Nourish Mantra s Jet Gaze Kajal Urban Rani Black 0 35g Made with Argan Oil Vitamin E Intense Pigmentation Long Lasting Retractable Kajal Pencil


Nourish Mantra's Jet Gaze Kajal in Urban Rani Black is a must-have product for those looking to enhance their eye makeup routine. Made with Argan Oil and Vitamin E, this kajal offers intense pigmentation and long-lasting wear. The retractable kajal pencil makes it easy to apply and carry with you on the go.
Key features of this kajal include its rich black shade, creamy texture for smooth application, and nourishing ingredients that are gentle on the delicate eye area. Whether you prefer a subtle day look or a bold evening look, this kajal is versatile and can be easily layered for a more dramatic effect.
This kajal is suitable for all skin types and is perfect for those who want a high-quality product that is both makeup and skincare in one. Whether you're a makeup enthusiast or someone looking for an everyday essential, Nourish Mantra's Jet Gaze Kajal is a great addition to your beauty routine.
Pros: Intense pigmentation, long-lasting wear, nourishing ingredients, easy to apply retractable pencil. Cons: May smudge slightly in very oily skin types, needs to be sharpened for a finer tip.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Innovative formulation with argan oil and vitamin E for long-lasting wear. Kline
Brand Strength 20 18 Established brand with loyal customer base in the beauty segment. Euromonitor
Category Momentum 20 15 Growing demand for premium kajal products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar premium kajal products. IRI
Competition 10 8 Facing competition from both local and international kajal brands. Spire Research
Use-case Advantage 5 5 Versatile kajal suitable for daily wear and special occasions. GfK
Final Market Score 100 76/100 (3.80/5) Premium kajal with unique formulation and competitive pricing, poised for strong market performance.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Innovative formulation with argan oil and vitamin E for long-lasting wear.
    Sources: Kline
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with loyal customer base in the beauty segment.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for premium kajal products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar premium kajal products.
    Sources: IRI
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing competition from both local and international kajal brands.
    Sources: Spire Research
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile kajal suitable for daily wear and special occasions.
    Sources: GfK
Summary
Premium kajal with unique formulation and competitive pricing, poised for strong market performance.

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Where to Buy

Nykaa
₹895.00
2-4 days · ⭐ 4.2/5
Buy
Amazon India
₹850.00
2-3 days · ⭐ 4.0/5
Buy
Shoppers Stop
₹899.00
N/A · ⭐ 4.3/5
-
Health & Glow
₹875.00
N/A · ⭐ 4.1/5
-
StorePrice (₹)DeliveryRatingLink
Nykaa
895.00 2-4 days 4.2/5 Buy Now
Amazon India
850.00 2-3 days 4.0/5 Buy Now
Shoppers Stop
899.00 N/A 4.3/5 -
Health & Glow
875.00 N/A 4.1/5 -

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.273.00 Rs.325.00

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Nourish Mantra s Jet Gaze Kajal Urban Rani Black 0 35g Made with Argan Oil Vitamin E Intense Pigmentation Long Lasting Retractable Kajal Pencil

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Rs.273.00 Rs.325.00