Plum Naturstudio All Day Wear Kajal Water Smudge Proof 24 Hour Long Stay Intense Matte Black Gel Finish 2 In 1 Kajal Eyeliner Suitable for Sensitive Eyes Contact Lenses Includes Sharpener 1 2g

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Plum Naturstudio All Day Wear Kajal Water Smudge Proof 24 Hour Long Stay Intense Matte Black Gel Finish 2 In 1 Kajal Eyeliner Suitable for Sensitive Eyes Contact Lenses Includes Sharpener 1 2g
Smart Rank ⓘ 79/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Intense matte black color with gel finish for all-day wear
  • Smudge-proof and water-resistant formula suitable for sensitive eyes
  • 2-in-1 kajal eyeliner with sharpener for precise application
  • Perfect for long-lasting, intense black eyeliner that won't fade

Market-Based Score (India)

76/100 (3.80/5)
Good value
Plum Naturstudio All Day Wear Kajal is a top choice in the Indian market for its long-lasting, smudge-proof, and gel finish features.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.2★ 11,924
Total / Avg 4.20★ 11,924
Consensus: 4.20★ from 11,924 total reviews
Rs.279.00 Rs.299.00
Best price from Amazon.in Amazon.in

Details

Plum Naturstudio All Day Wear Kajal Water Smudge Proof 24 Hour Long Stay Intense Matte Black Gel Finish 2 In 1 Kajal Eyeliner Suitable for Sensitive Eyes Contact Lenses Includes Sharpener 1 2g

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a 24-hour long stay, smudge-proof, and gel finish, meeting Indian consumers' preferences. Elle
Brand Strength 20 18 Plum Naturstudio is a well-known brand for quality eye makeup products in India. Vogue
Category Momentum 20 15 Growing demand for long-lasting kajal products in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar kajal products in the Indian market. Femina
Competition 10 8 Facing competition from established kajal brands in India, but unique features set it apart. Cosmopolitan
Use-case Advantage 5 5 Suitable for sensitive eyes and contact lens wearers, catering to a niche market segment. Grazia
Final Market Score 100 76/100 (3.80/5) Plum Naturstudio All Day Wear Kajal is a top choice in the Indian market for its long-lasting, smudge-proof, and gel finish features.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0—
Retail Presence0.0—
Price Appeal0.0—
Community Hype0.0—
Festive Sales0.0—
Performance in Climate0.0—

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.279.00 Rs.299.00

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Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.279.00 Rs.299.00