The Body Shop Shea Body Scrub

0 reviews
Smart Rank ⓘ 62/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

76/100 (3.80/5)
Good value
The Body Shop Shea Body Scrub holds a strong position in the competitive Indian body scrub market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4★ 36
Total / Avg 4.00★ 36
Consensus: 4.00★ from 36 total reviews
Rs.179.00 Rs.299.00
Best price from Amazon.in Amazon.in

Details

The Body Shop Shea Body Scrub

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The shea body scrub offers unique and effective exfoliation suitable for Indian consumers. Vogue India
Brand Strength 20 18 The Body Shop is a well-known and trusted brand in India. Brand Equity
Category Momentum 20 15 Body scrubs are a popular and growing segment in the Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in the market. Retail News Asia
Competition 10 5 Facing moderate competition from both international and local brands in the body scrub category. Business Standard
Use-case Advantage 5 3 Offers moisturizing benefits along with exfoliation, catering to Indian consumers' needs. Elle India
Final Market Score 100 76/100 (3.80/5) The Body Shop Shea Body Scrub holds a strong position in the competitive Indian body scrub market.

India Trend Score

FactorRating (out of 5)Notes
Social Media Buzz0.0
Retail Presence0.0
Price Appeal0.0
Community Hype0.0
Festive Sales0.0
Performance in Climate0.0

Price Comparison

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Amazon.in More Detail

Rs.179.00 Rs.299.00

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Mamaearth Aloe Vera Moisturizing Body Wash with Aloe Vera & Calming Jasmine Scent For Soft & Soothed Skin - 275 ml |Intensely Moisturizes |Long Lasting Fragrance|Deeply Cleanses|Gentle |All Skin Types

Estimated Delivery: 2-3 days
In Stock COD

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Rs.179.00 Rs.299.00