Tree Hut Cotton Candy Shea Sugar Scrub Exfoliating Body Scrub Removes Dead Dry Skin for a Soft Hydrated Feel Nourishing Essential Body Care 510 Gms

Tree Hut Cotton Candy Shea Sugar Scrub Exfoliating Body Scrub Removes Dead Dry Skin for a Soft Hydrated Feel Nourishing Essential Body Care 510 Gms

About Product: Indulge in the sweet and nostalgic scent of cotton candy with Tree Hut's Shea Sugar Scrub. This exfoliating body scrub is formulated to gently remove dead and dry skin, leaving your skin feeling soft and hydrated.

Key Features: - Contains shea butter to deeply moisturize and nourish the skin - Made with natural ingredients like sugar and coconut oil - Gentle enough for daily use - Leaves skin feeling smooth and refreshed

For whom: This body scrub is perfect for anyone looking to exfoliate and hydrate their skin, especially those who enjoy sweet and fruity scents.

Pros: - Leaves skin feeling soft and smooth - Nourishing essential body care - Sweet cotton candy scent

Cons: - Scent may be too sweet for some - Could be too rough for sensitive skin types

Factor	Weight	Contribution	Rationale	Sources
Spec/Feature Fit	25	20	Unique formulation with cotton candy scent and hydrating properties.	CosmeticsDesignAsia
Brand Strength	20	18	Strong brand reputation and recognition in the beauty segment.	Brandwatch
Category Momentum	20	15	Growing demand for body scrubs in Indian market.	Mintel
Price Positioning	20	10	Competitively priced compared to similar premium body scrubs.	Euromonitor
Competition	10	8	Facing competition from established and emerging body scrub brands.	Nielsen
Use-case Advantage	5	5	Effective exfoliation and hydration for soft skin feel.	BeautyInsider
Final Market Score	100	76/100 (3.80/5)	Strong brand with unique features positioned well in growing body scrub market.