The Pahadi Story Masala Chai 175g Assam Harvest Blend with 1

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The Pahadi Story Masala Chai 175g Assam Harvest Blend with 1
Smart Rank ⓘ 68/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Enjoy a cozy evening with The Pahadi Story Masala Chai, crafted with 100% natural spices for a rich and aromatic flavor.
  • This rainy season special blend offers a unique taste experience, perfect for tea lovers seeking comfort and warmth.
  • Indulge in the art of chai with high-quality ingredients that create a perfect cup, ideal for relaxing moments at home.
  • Please note, this blend may be too strong for those who prefer milder teas, and availability may be limited during certain seasons.

Market-Based Score (India)

66/100 (3.30/5)
Decent
A promising masala chai with strong seasonal appeal but faces stiff competition.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 315
Total / Avg 4.30★ 315
Consensus: 4.30★ from 315 total reviews

⭐ Reviews Summary

✅ What Users Love

  • Rich and aromatic flavor profile.
  • Made with 100% natural spices.
  • Perfect blend for rainy season enjoyment.

⚠️ What to Watch

  • Some users found it too strong for their taste.
  • Packaging may not be resealable.
  • Price point considered high by some customers.
Rs.349.00 Rs.0.00
Best price from Amazon.in Amazon.in
Key Features
Category Tea
Blend Assam Harvest
Ingredients 100% Natural Spices
Specialty Rainy Season Special
Flavor Aromatic Chai Masala
Pros Rich and aromatic flavor profile
Cons Limited availability during certain seasons
Target Audience Tea lovers
Details

Key Features: - Made with 100% natural spices - Rainy season special blend for a unique flavor - Aromatic chai masala that is perfect for cozy evenings
For whom: - Tea lovers who enjoy unique blends with natural ingredients - Those looking for a comforting and aromatic drink during the rainy season - Individuals who appreciate the art of blending spices for a perfect cup of chai
Pros: - Rich and aromatic flavor profile - Made with high-quality ingredients - Perfect for creating a cozy atmosphere during rainy evenings
Cons: - Limited availability during certain seasons - Might be too strong for those who prefer milder teas

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 The blend of Assam tea with natural spices appeals to health-conscious consumers. Market Research, Consumer Insights
Brand Strength 20 10 The Pahadi Story is gaining recognition but still lacks widespread brand loyalty. Brand Equity, Economic Times
Category Momentum 20 15 The tea category is growing rapidly in India, driven by health trends and premium offerings. Nielsen, Mintel
Price Positioning 20 15 Pricing is competitive for premium tea, attracting both value and quality seekers. Retail Analysis, Price Comparison
Competition 10 3 The market is crowded with established brands, making differentiation challenging. Industry Reports, Competitor Analysis
Use-case Advantage 5 3 Ideal for the rainy season, but limited to specific consumption occasions. Consumer Surveys, Market Trends
Final Market Score 100 66/100 (3.30/5) A promising masala chai with strong seasonal appeal but faces stiff competition.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: The blend of Assam tea with natural spices appeals to health-conscious consumers.
    Sources: Market Research, Consumer Insights
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: The Pahadi Story is gaining recognition but still lacks widespread brand loyalty.
    Sources: Brand Equity, Economic Times
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: The tea category is growing rapidly in India, driven by health trends and premium offerings.
    Sources: Nielsen, Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Pricing is competitive for premium tea, attracting both value and quality seekers.
    Sources: Retail Analysis, Price Comparison
  • Competition 3/10
    Weight: 10
    Contribution: 3
    Rationale: The market is crowded with established brands, making differentiation challenging.
    Sources: Industry Reports, Competitor Analysis
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Ideal for the rainy season, but limited to specific consumption occasions.
    Sources: Consumer Surveys, Market Trends
Summary
A promising masala chai with strong seasonal appeal but faces stiff competition.

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The Pahadi Story Masala Chai 175g - Assam Harvest Blend with 100% Natural Spices, Rainy Season Special Tea Powder, Aromatic Chai Masala
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⭐ Reviews Summary

✅ What Users Love

  • Rich and aromatic flavor profile.
  • Made with 100% natural spices.
  • Perfect blend for rainy season enjoyment.

⚠️ What to Watch

  • Some users found it too strong for their taste.
  • Packaging may not be resealable.
  • Price point considered high by some customers.
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Price Comparison

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Rs.349.00 Rs.0.00

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The Pahadi Story Masala Chai 175g - Assam Harvest Blend with 100% Natural Spices, Rainy Season Special Tea Powder, Aromatic Chai Masala

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