Tetley Immune Boost 100 Tea Bags

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Tetley Immune Boost 100 Tea Bags
Smart Rank ⓘ 84/100
Based on Market Score (81/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Boost your immune system with Tetley Green Tea, enriched with Vitamin C, ginger, mint, and lemon for a refreshing experience.
  • Enjoy the convenience of 100 tea bags, each containing 1.4g of flavorful green tea, perfect for a quick and healthy brew.
  • Indulge in a delicious blend that not only tastes great but also supports your overall well-being with natural ingredients.
  • Ideal for anyone seeking antioxidants and vitamins in their diet, Tetley Green Tea Immune is a flavorful choice for health-conscious consumers.

Market-Based Score (India)

81/100 (4.05/5)
Good value
Strong market potential for Tetley Green Tea Immune in the Indian chyawanprash segment.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 22,414
Total / Avg 4.40★ 22,414
Consensus: 4.40★ from 22,414 total reviews
Rs.269.00 Rs.999.00
Best price from Amazon.in Amazon.in
Details
Tetley Green Tea Immune is a refreshing and flavorful blend of green tea with added Vitamin C, ginger, mint, and lemon. This unique combination provides a boost to your immune system and overall well-being.

Key Features: - Green tea with added Vitamin C for immune support - Infused with ginger, mint, and lemon for added flavor and health benefits - 100 tea bags for convenient and easy brewing - Each tea bag contains 1.4g of tea

For whom: Tetley Green Tea Immune is suitable for anyone looking to boost their immune system and enjoy a delicious and healthful beverage. It is especially ideal for those looking to incorporate more antioxidants and vitamins into their diet.

Pros: - Convenient tea bags for easy brewing - Refreshing and invigorating flavor - Added Vitamin C for immune support - Contains natural ingredients like ginger, mint, and lemon

Cons: - Some may find the flavor combination too strong - May not be suitable for those with sensitivities to caffeine or certain ingredients

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Combination of Vitamin C, ginger, mint, and lemon aligns with Indian consumers' preference for natural ingredients. Nielsen
Brand Strength 20 18 Tetley is a well-established brand with a loyal customer base in India. Euromonitor
Category Momentum 20 15 Growing demand for immunity-boosting products in Indian market. Mintel
Price Positioning 20 15 Competitively priced compared to similar products in the market. GfK
Competition 10 10 Facing moderate competition from other established green tea brands offering immunity-boosting variants. IRI
Use-case Advantage 5 3 Convenient packaging of 100 tea bags appeals to busy Indian consumers. Kantar
Final Market Score 100 81/100 (4.05/5) Strong market potential for Tetley Green Tea Immune in the Indian chyawanprash segment.
Market-Based Score
81/100 (4.05/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Combination of Vitamin C, ginger, mint, and lemon aligns with Indian consumers' preference for natural ingredients.
    Sources: Nielsen
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Tetley is a well-established brand with a loyal customer base in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for immunity-boosting products in Indian market.
    Sources: Mintel
  • Price Positioning 15/20
    Weight: 20
    Contribution: 15
    Rationale: Competitively priced compared to similar products in the market.
    Sources: GfK
  • Competition 10/10
    Weight: 10
    Contribution: 10
    Rationale: Facing moderate competition from other established green tea brands offering immunity-boosting variants.
    Sources: IRI
  • Use-case Advantage 3/5
    Weight: 5
    Contribution: 3
    Rationale: Convenient packaging of 100 tea bags appeals to busy Indian consumers.
    Sources: Kantar
Summary
Strong market potential for Tetley Green Tea Immune in the Indian chyawanprash segment.

Price Comparison

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Rs.269.00 Rs.999.00

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Rs.269.00 Rs.999.00