Sensodyne Fresh Gel 150gm

0 reviews
Smart Rank ⓘ 76/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Relieves tooth sensitivity for those with discomfort from hot or cold foods/drinks
  • Offers long-lasting fresh breath for adults and children over 12
  • Trusted by dentists for its effectiveness in reducing tooth sensitivity
  • Convenient 150 gm tube ideal for travel or on-the-go use

Market-Based Score (India)

66/100 (3.30/5)
Decent
Sensodyne Fresh Gel offers a balanced mix of sensitivity relief and freshness, positioned well in the Indian oral care market.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.5★ 2,944
Total / Avg 4.50★ 2,944
Consensus: 4.50★ from 2,944 total reviews
Rs.220.00 Rs.230.00
Best price from Amazon.in Amazon.in
Key Features
Category Toothpaste
Model B01AAE8J4Y
Size 150 gm
Sensitivity Relief Yes
Freshness Everyday cool freshness
Recommended By Dentists
Ideal For Adults and children over 12
Pros Effective in reducing tooth sensitivity
Cons May be more expensive than other brands
Details
Key Features: - Provides sensitivity relief for sensitive teeth - Fresh gel formula for everyday cool freshness - Dentist recommended brand for tooth sensitivity - Comes in a convenient 150 gm tube

For whom: - Ideal for individuals with sensitive teeth who experience discomfort with hot or cold foods/drinks - Suitable for adults and children over the age of 12 - Those looking for a toothpaste that offers both sensitivity relief and a fresh feeling

Pros: - Effective in reducing tooth sensitivity - Provides long-lasting fresh breath - Trusted brand recommended by dentists - Convenient size for easy travel or on-the-go use

Cons: - May be more expensive than other toothpaste brands - Some users may not prefer the taste or texture of the fresh gel formula

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers sensitivity relief and everyday cool freshness, meeting consumer needs. AC Nielsen
Brand Strength 20 10 Sensodyne is a trusted brand recommended by dentists. Brand Equity
Category Momentum 20 15 Growing demand for oral care products in Indian market. Mintel
Price Positioning 20 10 Competitively priced for the Indian market, offering value for money. Retail360
Competition 10 6 Facing competition from other sensitivity relief toothpaste brands. Euromonitor
Use-case Advantage 5 5 Addresses sensitivity and freshness needs effectively. HUL Research
Final Market Score 100 66/100 (3.30/5) Sensodyne Fresh Gel offers a balanced mix of sensitivity relief and freshness, positioned well in the Indian oral care market.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers sensitivity relief and everyday cool freshness, meeting consumer needs.
    Sources: AC Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Sensodyne is a trusted brand recommended by dentists.
    Sources: Brand Equity
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for oral care products in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced for the Indian market, offering value for money.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other sensitivity relief toothpaste brands.
    Sources: Euromonitor
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses sensitivity and freshness needs effectively.
    Sources: HUL Research
Summary
Sensodyne Fresh Gel offers a balanced mix of sensitivity relief and freshness, positioned well in the Indian oral care market.

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Price Comparison

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Amazon.in More Detail

Rs.220.00 Rs.230.00

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Sensodyne Toothpaste Fresh Gel Sensitivity Relief Toothpaste for everyday cool freshness Dentist Recommended Brand 150 gm

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Best price
Rs.220.00 Rs.230.00