Saffola Masala Oats - Tasty Snack 550g
Smart Rank ⓘ
81/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.
Why you’ll like it
- Delicious masala coriander flavor for a tasty snack
- Ready in just 3 minutes, perfect for busy individuals
- Contains nutritious millets like Ragi and Jowar
- Helps manage weight, ideal for health-conscious buyers
Market-Based Score (India)
76/100 (3.80/5)
Good value Saffola Masala Oats is a strong contender in the growing health-focused breakfast segment.
Reviews across marketplaces
Platform | Rating | Reviews |
---|---|---|
amazon | 4.4★ | 3,499 |
Total / Avg | 4.40★ | 3,499 |
Consensus:
4.40★ from 3,499 total reviews
Key Features
Category | Food |
---|---|
Flavor | Masala Coriander |
Weight | 550g |
Preparation Time | 3 mins |
Ingredients | Oats, Ragi, Jowar |
Preservatives | No added preservatives |
Benefits | Helps manage weight |
Pros | Delicious flavor, Quick and easy to prepare, Contains nutritious millets |
Cons | Some may find the flavor too spicy, Can be high in sodium |
Details
Key Features: - Tasty masala coriander flavor - Ready in just 3 minutes - Contains millets like Ragi and Jowar - No maida or added preservatives - Oats help manage weight
For whom: This product is perfect for individuals looking for a quick and healthy snack option. It is also great for those who are trying to manage their weight or incorporate more whole grains into their diet.
Pros: - Delicious flavor - Quick and easy to prepare - Contains nutritious millets - No added preservatives
Cons: - Some may find the flavor too spicy - Can be high in sodium for some individuals
Market-Based Score — Breakdown
Factor | Weight | Contribution | Rationale | Sources |
---|---|---|---|---|
Spec/Feature Fit | 25 | 20 | The product offers quick preparation and health benefits with millets and oats. | Consumer Reports, Healthline |
Brand Strength | 20 | 16 | Saffola is a well-recognized brand associated with health and quality. | Brand Equity, Market Research |
Category Momentum | 20 | 15 | Breakfast cereals are gaining popularity due to health trends in India. | Nielsen, Mintel |
Price Positioning | 20 | 14 | Pricing is competitive for the premium breakfast segment in India. | Economic Times, Business Standard |
Competition | 10 | 7 | Moderate competition exists from other healthy snack options in the market. | IDC, Frost & Sullivan |
Use-case Advantage | 5 | 4 | Ideal for quick meals, appealing to busy urban consumers. | Statista, Euromonitor |
Final Market Score | 100 | 76/100 (3.80/5) | Saffola Masala Oats is a strong contender in the growing health-focused breakfast segment. |
Market-Based Score
76/100 (3.80/5)
-
Spec/Feature Fit 20/25
Weight: 25Contribution: 20Rationale: The product offers quick preparation and health benefits with millets and oats.Sources: Consumer Reports, Healthline -
Brand Strength 16/20
Weight: 20Contribution: 16Rationale: Saffola is a well-recognized brand associated with health and quality.Sources: Brand Equity, Market Research -
Category Momentum 15/20
Weight: 20Contribution: 15Rationale: Breakfast cereals are gaining popularity due to health trends in India.Sources: Nielsen, Mintel -
Price Positioning 14/20
Weight: 20Contribution: 14Rationale: Pricing is competitive for the premium breakfast segment in India.Sources: Economic Times, Business Standard -
Competition 7/10
Weight: 10Contribution: 7Rationale: Moderate competition exists from other healthy snack options in the market.Sources: IDC, Frost & Sullivan -
Use-case Advantage 4/5
Weight: 5Contribution: 4Rationale: Ideal for quick meals, appealing to busy urban consumers.Sources: Statista, Euromonitor
Summary
Saffola Masala Oats is a strong contender in the growing health-focused breakfast segment.
Quick Compare

Rs.240.00
⭐ Reviews Summary
✅ What Users Love
- Quick and easy to prepare in just 3 minutes.
- Tasty flavor with a good balance of spices.
- Healthy option with no maida and added preservatives.
⚠️ What to Watch
- Some users find the taste too spicy for their preference.
- Texture may be too soft or mushy for certain individuals.
- Limited variety in flavors offered.

Rs.1,250.00
⭐ Reviews Summary
✅ What Users Love
- High quality gluten-free oats with a great texture.
- Rich in protein and nutritious, making it a healthy breakfast option.
- Non-GMO certification is a plus for health-conscious consumers.
⚠️ What to Watch
- Some users find the oats too chewy compared to regular oats.
- Higher price point compared to conventional oats.
- Packaging may not be resealable, leading to freshness concerns.

Rs.999.00
⭐ Reviews Summary
✅ What Users Love
- Delicious chocolate flavor reminiscent of Oreo cookies
- Crunchy texture that holds up well in milk
- Appealing to both kids and adults as a nostalgic treat
⚠️ What to Watch
- High sugar content may not be suitable for health-conscious consumers
- Some customers find it overly sweet
- Limited availability in certain regions or stores
Price Comparison
STORE NAME | DESCRIPTION | PRICE | |
---|---|---|---|
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Saffola Masala Oats | 550g | Masala Coriander | Tasty, Anytime Snack | Ready in 3 mins | Millets Goodness- with Ragi & Jowar | No maida , No added preservatives | Oats Helps manage weight Estimated Delivery: 2-3 days
In Stock
|
Rs.206.00 Rs.240.00 COD
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GO TO STORE GO TO STORE |
Saffola Masala Oats | 550g | Masala Coriander | Tasty, Anytime Snack | Ready in 3 mins | Millets Goodness- with Ragi & Jowar | No maida , No added preservatives | Oats Helps manage weight Estimated Delivery: 2-3 days
In Stock
COD
|