Organic Besan 500g

0 reviews
Smart Rank ⓘ 75/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Certified organic by India Organic and USDA Organic
  • Gluten-free and non-GMO for those with sensitivities
  • Made from high-quality organic chickpeas
  • No added preservatives or artificial colors

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic Tattva's Organic Gluten Free Besan holds a strong position in the growing market for organic and gluten-free flours in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 1,464
Total / Avg 4.40★ 1,464
Consensus: 4.40★ from 1,464 total reviews
Rs.125.00 Rs.125.00
Best price from Amazon.in Amazon.in
Details
Organic Tattva Organic Gluten Free Besan is a high-quality besan made from organic chickpeas. It is free from gluten, pesticides, and chemical fertilizers, making it a healthier choice for those with gluten sensitivities or allergies.

Key Features:
1. Certified organic by India Organic and USDA Organic
2. Gluten-free and non-GMO
3. Made from high-quality organic chickpeas
4. No added preservatives or artificial colors

For whom:
This besan is perfect for anyone looking for a healthy and organic alternative to traditional besan. It is especially suitable for those with gluten sensitivities or allergies, as it is completely gluten-free.

Pros:
1. High-quality organic ingredients
2. Gluten-free and non-GMO
3. Free from pesticides and chemical fertilizers
4. Versatile ingredient for cooking and baking

Cons:
1. Slightly higher in price compared to non-organic besan options
2. Limited availability in some regions

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Meets the rising consumer preference for gluten-free options in flours. Euromonitor
Brand Strength 20 10 Organic Tattva is a well-known brand for organic products in India. Brandwatch
Category Momentum 20 15 Growing demand for organic and gluten-free flours in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to other organic gluten-free flours in the market. Retail360
Competition 10 6 Facing competition from other established organic and gluten-free flour brands. GroceryBusiness
Use-case Advantage 5 5 Versatile flour suitable for various Indian dishes and dietary needs. GroceryToday
Final Market Score 100 66/100 (3.30/5) Organic Tattva's Organic Gluten Free Besan holds a strong position in the growing market for organic and gluten-free flours in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Meets the rising consumer preference for gluten-free options in flours.
    Sources: Euromonitor
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Organic Tattva is a well-known brand for organic products in India.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic and gluten-free flours in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to other organic gluten-free flours in the market.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from other established organic and gluten-free flour brands.
    Sources: GroceryBusiness
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile flour suitable for various Indian dishes and dietary needs.
    Sources: GroceryToday
Summary
Organic Tattva's Organic Gluten Free Besan holds a strong position in the growing market for organic and gluten-free flours in India.

Price Comparison

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Amazon.in More Detail

Rs.125.00 Rs.125.00

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Organic Tattva, Organic Gluten Free Besan, 500g

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Rs.125.00 Rs.125.00