Vedaka Roasted Semolina 500g 500 g

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Vedaka Roasted Semolina 500g 500 g
Smart Rank ⓘ 74/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Market-Based Score (India)

66/100 (3.30/5)
Decent
Vedaka Roasted Semolina holds a strong position in the Indian market due to its brand strength, competitive pricing, and versatile use-case advantage.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.3★ 27,737
Total / Avg 4.30★ 27,737
Consensus: 4.30★ from 27,737 total reviews
Rs.35.00 Rs.52.00
Best price from Amazon.in Amazon.in
Details

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Roasted semolina is a popular ingredient in Indian cuisine, catering to local preferences. Euromonitor
Brand Strength 20 15 Amazon's strong brand reputation and trust among Indian consumers. BrandZ
Category Momentum 20 10 Growing demand for healthy and convenient food products in the Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar products in the market. Retail360
Competition 10 6 Facing competition from established brands offering similar roasted semolina products. Nielsen
Use-case Advantage 5 5 Versatile ingredient suitable for various dishes like upma, halwa, and idlis. GroceryTrends
Final Market Score 100 66/100 (3.30/5) Vedaka Roasted Semolina holds a strong position in the Indian market due to its brand strength, competitive pricing, and versatile use-case advantage.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Roasted semolina is a popular ingredient in Indian cuisine, catering to local preferences.
    Sources: Euromonitor
  • Brand Strength 15/20
    Weight: 20
    Contribution: 15
    Rationale: Amazon's strong brand reputation and trust among Indian consumers.
    Sources: BrandZ
  • Category Momentum 10/20
    Weight: 20
    Contribution: 10
    Rationale: Growing demand for healthy and convenient food products in the Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar products in the market.
    Sources: Retail360
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing competition from established brands offering similar roasted semolina products.
    Sources: Nielsen
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile ingredient suitable for various dishes like upma, halwa, and idlis.
    Sources: GroceryTrends
Summary
Vedaka Roasted Semolina holds a strong position in the Indian market due to its brand strength, competitive pricing, and versatile use-case advantage.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.35.00 Rs.52.00

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Amazon Brand - VEDAKA Roasted Semolina (Suji), 500 g

Estimated Delivery: 2-3 days
In Stock COD

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