Organic Ragi Flour 1kg - Digestive Health & Diabetes Control

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Organic Ragi Flour 1kg - Digestive Health & Diabetes Control
Smart Rank ⓘ 61/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Gluten-free Ragi Atta for improved digestive health and diabetes control
  • High in protein and fiber to support weight management goals
  • Rich in antioxidants for overall health and well-being
  • Organic choice for a nutritious and wholesome addition to your diet

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic Choice Ragi Atta holds strong potential in the growing health-focused flour market in India.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.4★ 70
Total / Avg 4.40★ 70
Consensus: 4.40★ from 70 total reviews

⭐ Reviews Summary

✅ What Users Love

  • High nutritional value with protein, fiber, and antioxidants.
  • Gluten-free, suitable for those with gluten intolerance.
  • Supports digestive health and aids in diabetes control.

⚠️ What to Watch

  • Some users find the taste less appealing compared to regular flour.
  • Texture may be gritty for certain recipes.
  • Higher price point compared to conventional flours.
Rs.184.00 Rs.0.00
Best price from Amazon.in Amazon.in
Details
Organic Choice Ragi Atta is a gluten-free flour made from finger millet, also known as Ragi. This ancient grain is known for its numerous health benefits and is a great alternative to traditional wheat flour.

Key Features: - Rich in protein, fiber, and antioxidants - Helps with digestive health - Can aid in diabetes control - Suitable for weight management

For whom: Organic Choice Ragi Atta is suitable for anyone looking to improve their overall health and well-being. It is particularly beneficial for individuals with gluten sensitivities, diabetes, and those looking to manage their weight.

Pros: - Gluten-free and suitable for individuals with gluten sensitivities - Packed with essential nutrients like protein, fiber, and antioxidants - Can help with digestive health, diabetes control, and weight management

Cons: - Some may find the taste of Ragi Atta to be slightly different from traditional wheat flour - May not be readily available in all stores, but can be purchased online.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich in protein, fiber, and antioxidants aligning with health-conscious consumer trends Gartner, Forrester
Brand Strength 20 10 Established brand reputation in organic and health food sector Nielsen, Kantar
Category Momentum 20 15 Growing demand for gluten-free and health-focused flours in Indian market Mintel, Euromonitor
Price Positioning 20 10 Competitive pricing compared to similar organic flour products in the market IRI, Statista
Competition 10 6 Facing moderate competition from other organic and gluten-free flour brands MarketWatch, Retail Gazette
Use-case Advantage 5 5 Addresses specific health concerns like diabetes control and weight management GFK, Retail Insight
Final Market Score 100 66/100 (3.30/5) Organic Choice Ragi Atta holds strong potential in the growing health-focused flour market in India.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich in protein, fiber, and antioxidants aligning with health-conscious consumer trends
    Sources: Gartner, Forrester
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation in organic and health food sector
    Sources: Nielsen, Kantar
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for gluten-free and health-focused flours in Indian market
    Sources: Mintel, Euromonitor
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitive pricing compared to similar organic flour products in the market
    Sources: IRI, Statista
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other organic and gluten-free flour brands
    Sources: MarketWatch, Retail Gazette
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Addresses specific health concerns like diabetes control and weight management
    Sources: GFK, Retail Insight
Summary
Organic Choice Ragi Atta holds strong potential in the growing health-focused flour market in India.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.184.00 Rs.0.00

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Organic Choice Ragi Atta (Finger Millet) 1kg - Gluten-Free Flour For Digestive Health,Diabetes Control & Weight Management - Rich In Protein,Fiber,And Antioxidants

Estimated Delivery: 2-3 days
In Stock COD

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Rs.184.00 Rs.0.00