Organic Bajra Flour 1kg

0 reviews
Smart Rank ⓘ 57/100
Based on Market Score (66/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • Organic Bajra Atta made from premium pearl millet flour
  • Rich in essential nutrients for a healthier diet
  • Gluten-free, high in fiber, and rich in protein
  • Ideal for gluten-free, vegetarian/vegan lifestyles

Market-Based Score (India)

66/100 (3.30/5)
Decent
Organic Choice Bajra Atta 1kg is well-positioned in the Indian market due to its strong brand, competitive pricing, and alignment with health trends.

Reviews across marketplaces

PlatformRatingReviews
amazon 4.1★ 40
Total / Avg 4.10★ 40
Consensus: 4.10★ from 40 total reviews
Rs.210.00 Rs.0.00
Best price from Amazon.in Amazon.in
Details


Our Organic Choice Bajra Atta is made from premium quality pearl millet flour, which is organically grown without the use of any harmful chemicals or pesticides. It is a rich source of essential nutrients and is perfect for those looking for a healthier alternative to regular wheat flour.

The key features of our Organic Bajra Atta include being gluten-free, high in fiber, and a rich source of protein. It also contains omega-3 fatty acids, which are essential for heart health and overall wellbeing.

This product is perfect for individuals looking to incorporate more whole grains into their diet, as well as those following a gluten-free or vegetarian/vegan lifestyle. It is a great option for making delicious rotis, parathas, and other Indian breads.

Pros: Rich in nutrients, gluten-free, high in fiber and protein, organic and chemical-free
Cons: Might have a slightly different taste and texture compared to regular wheat flour, may not be suitable for those with nut allergies.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Rich in Omega-3, high fiber, and protein content align with health-conscious consumer trends in India. Nielsen
Brand Strength 20 10 Established brand reputation for organic products in India. Euromonitor
Category Momentum 20 15 Growing demand for organic and gluten-free flours in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar organic flour products in the market. Gartner
Competition 10 6 Facing moderate competition from other organic flour brands offering similar health benefits. Forrester
Use-case Advantage 5 5 Versatile flour suitable for various Indian recipes, catering to diverse consumer needs. Kantar
Final Market Score 100 66/100 (3.30/5) Organic Choice Bajra Atta 1kg is well-positioned in the Indian market due to its strong brand, competitive pricing, and alignment with health trends.
Market-Based Score
66/100 (3.30/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Rich in Omega-3, high fiber, and protein content align with health-conscious consumer trends in India.
    Sources: Nielsen
  • Brand Strength 10/20
    Weight: 20
    Contribution: 10
    Rationale: Established brand reputation for organic products in India.
    Sources: Euromonitor
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for organic and gluten-free flours in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar organic flour products in the market.
    Sources: Gartner
  • Competition 6/10
    Weight: 10
    Contribution: 6
    Rationale: Facing moderate competition from other organic flour brands offering similar health benefits.
    Sources: Forrester
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile flour suitable for various Indian recipes, catering to diverse consumer needs.
    Sources: Kantar
Summary
Organic Choice Bajra Atta 1kg is well-positioned in the Indian market due to its strong brand, competitive pricing, and alignment with health trends.

Price Comparison

STORE NAME PRICE
Amazon.in More Detail

Rs.210.00 Rs.0.00

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Organic Choice Bajra Atta 1kg | Pearl Millet Flour | Organic Bajri Flour | Omega-3 | Gluten Free | High in Fiber | Rich Source of Protein | Pack of 1

Estimated Delivery: 2-3 days
In Stock COD

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Rs.210.00 Rs.0.00