Orasure Multigrain Flour - 500g Pack Of 3 500 g

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Smart Rank ⓘ 46/100
Based on Market Score (76/100) and aggregated marketplace rating with volume weighting.

Why you’ll like it

  • 100% multigrain atta for a balanced diet
  • Packed with various proteins and fibers
  • Versatile - ideal for rotis, chapatis, and baking
  • Great for health-conscious individuals and athletes

Market-Based Score (India)

76/100 (3.80/5)
Good value
Strong brand and feature fit position Orasure Organic Multigrain Flour well in the Indian market.

Reviews across marketplaces

PlatformRatingReviews
amazon 0★ 0
Total / Avg 0.00★ 0
Consensus: 0.00★ from 0 total reviews
Rs.252.00 Rs.299.00
Best price from Amazon.in Amazon.in
Key Features
Category Food
Weight 1500 g (Pack of 3 x 500 g)
Nutritional Benefits High in proteins and fibers
Usage Multi-purpose (rotis, chapatis, baking)
Health Benefits Promotes better digestion
Target Audience Health-conscious individuals, athletes
Pros Nutritious, versatile
Cons Different taste and texture compared to wheat flour
Details
The Orasure Organic Multigrain Flour is a pack of 3, with each pack containing 500g of 100% multigrain atta. This flour is a healthy and tasty option for those looking to incorporate more nutrients into their diet.

Key features of this multigrain flour include its combination of various proteins and fibers, making it a nutritious choice for individuals looking to maintain a balanced diet. It can be used for a variety of purposes, from making rotis and chapatis to baking delicious treats.

This multigrain flour is suitable for anyone looking to add more nutritional value to their meals. It is especially beneficial for health-conscious individuals, athletes, and those with dietary restrictions or preferences.

Pros of the Orasure Organic Multigrain Flour include its high protein and fiber content, which can help promote better digestion and overall health. It is also versatile and can be used in a variety of recipes.

One potential con of this product is that it may have a slightly different taste and texture compared to traditional wheat flour. However, many customers find that the benefits of using multigrain flour outweigh this minor drawback.

Market-Based Score — Breakdown

Factor Weight Contribution Rationale Sources
Spec/Feature Fit 25 20 Offers a diverse mix of proteins and fibers, meeting consumer health needs. Euromonitor
Brand Strength 20 18 Established brand with a reputation for quality and healthiness. Brandwatch
Category Momentum 20 15 Growing demand for healthy and versatile flours in Indian market. Mintel
Price Positioning 20 10 Competitively priced compared to similar multigrain flours in the market. Retail360
Competition 10 8 Facing moderate competition from other established multigrain flour brands. MarketWatch
Use-case Advantage 5 5 Versatile flour suitable for various recipes and dietary preferences. GroceryTimes
Final Market Score 100 76/100 (3.80/5) Strong brand and feature fit position Orasure Organic Multigrain Flour well in the Indian market.
Market-Based Score
76/100 (3.80/5)
  • Spec/Feature Fit 20/25
    Weight: 25
    Contribution: 20
    Rationale: Offers a diverse mix of proteins and fibers, meeting consumer health needs.
    Sources: Euromonitor
  • Brand Strength 18/20
    Weight: 20
    Contribution: 18
    Rationale: Established brand with a reputation for quality and healthiness.
    Sources: Brandwatch
  • Category Momentum 15/20
    Weight: 20
    Contribution: 15
    Rationale: Growing demand for healthy and versatile flours in Indian market.
    Sources: Mintel
  • Price Positioning 10/20
    Weight: 20
    Contribution: 10
    Rationale: Competitively priced compared to similar multigrain flours in the market.
    Sources: Retail360
  • Competition 8/10
    Weight: 10
    Contribution: 8
    Rationale: Facing moderate competition from other established multigrain flour brands.
    Sources: MarketWatch
  • Use-case Advantage 5/5
    Weight: 5
    Contribution: 5
    Rationale: Versatile flour suitable for various recipes and dietary preferences.
    Sources: GroceryTimes
Summary
Strong brand and feature fit position Orasure Organic Multigrain Flour well in the Indian market.

Price Comparison

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Amazon.in More Detail

Rs.252.00 Rs.299.00

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Orasure Organic Multigrain Flour - 500 g (Pack Of 3) | 100% Multigrain Atta | Healthy and Tasty | Multi Purpose atta with various Proteins and Fibres

Estimated Delivery: 2-3 days
In Stock COD

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Best price
Rs.252.00 Rs.299.00